Performance Marketing Executive
4 days ago
JOB DESCRIPTION FOR PROJECT MANAGEMENT EXECUTIVE
**Experience Required**: 0-2 years
**Job Location**: Mumbai
**ROLE & RESPONSIBILITIES**:
Creating and executing a strong performance marketing strategy & execution plan
Developing and managing digital prospecting and remarketing campaigns
Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC, ACoS, RoAS etc.
Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels
Identifying and testing new channels to continue to meet or exceed established critical metrics
Working closely with the clients and internal team to share funnel conversion improvement ideas, feedback & present results.
Report and media plan creation
**MUST HAVE**:
2 Years of hands on experience in performance marketing
In-depth understanding of AMS, Flipkart ads, Google Ads, Youtube Ads and Social media Ads (Facebook, Instagram, Twitter etc)
Proficiency in Microsoft Excel, Word and PPT
Clear understanding on Ad-types and Intent
GOOD TO HAVE
Exposure to platforms like Myntra, Nykaa, Blink-it etc
Business Acumen
Exposure to Media strategy creation
Tools understanding like SEMRush, Trends, Helium etc.
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