
PPC Executive
4 days ago
Job Overview
Key Responsibilities
- Plan, execute, and manage PPC campaigns across Google Ads and Facebook Ads.
- Conduct keyword research, audience targeting, and bid optimization for better performance.
- Optimize ad copies, landing pages, and creatives to improve CTR and conversions.
- Track and analyze campaign performance based on KPIs such as CTR, CPC, CPA, ROAS, and conversions.
- Perform A/B testing for ads, audiences, and bidding strategies to enhance performance.
- Stay updated with Google and Facebook algorithm changes and industry best practices.
- Allocate and manage ad budgets efficiently to maximize ROI.
- Provide detailed reports and insights on campaign performance for internal teams and clients.
**Requirements**:
- Minimum of one years of experience in PPC campaign management.
- Expertise in Google Ads, including Search, Display, Shopping, Video, and Performance Max campaigns.
- Strong knowledge of Facebook Ads Manager, including Meta Business Suite, Pixel, Retargeting, and Lookalike Audiences.
- Proficiency in Google Analytics, Tag Manager, and conversion tracking.
- Ability to analyze campaign data and optimize for better performance.
- Strong problem-solving skills and attention to detail.
- Excellent English communication skills, both written and verbal, to interact with clients.
- Ability to work in a fast-paced environment and manage multiple projects efficiently.
Why Join Us
- Work with a dynamic and experienced digital marketing team.
- Opportunity to manage high-budget campaigns.
- Continuous learning and career growth opportunities.
**Location**: Sargasan Gandhinagar
**Job Type**: Full-Time
**Experience**: 1+ Years
**Salary**: Up to 50,000 Per Month
Pay: ₹20,000.00 - ₹50,000.00 per month
Schedule:
- Monday to Friday
Work Location: In person
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