Influencer Marketing

**Position Overview**: Join our team as an Influencer Marketing Specialist at Little Extra (Crazy Fox Creations) Lucknow. For our beauty and personal care e-commerce brand "Little Extra", we are looking for a talented Influencer Marketing expert to join our team. **Key Responsibilities**: - Develop and execute innovative influencer marketing strategies that align with the company's overall marketing objectives. - Identify and research potential influencers, content creators, and thought leaders within the target market to build a robust influencer network. - Establish and maintain strong relationships with influencers, negotiating partnerships and collaboration terms that benefit both parties. - Collaborate with cross-functional teams, including content creators, designers, and copywriters, to create engaging and authentic influencer campaigns. - Create compelling briefs and guidelines for influencers, ensuring that brand messaging and values are effectively communicated. - Monitor industry trends, competitor campaigns, and emerging platforms to stay at the forefront of influencer marketing. - Track, analyze, and report on the performance of influencer campaigns, providing insights and recommendations for continuous improvement. - Manage influencer contracts, agreements, and payments, ensuring compliance with legal and ethical standards. - Stay up-to-date with relevant guidelines, regulations, and best practices for influencer marketing and disclosure requirements. - Collaborate with analytics teams to measure the impact of influencer marketing efforts on key performance indicators (KPIs) such as reach, engagement, and conversion. - Actively engage with influencers on social media platforms, responding to comments, messages, and fostering a sense of community. **Qualifications**: - Bachelor's degree in Marketing, Communications, Business, or a related field. - Proven experience (1 years+) in influencer marketing, with a portfolio showcasing successful influencer campaigns. - Strong understanding of social media platforms, their algorithms, and user behavior. - Excellent communication and relationship-building skills. - Creative mindset with the ability to conceptualize and execute innovative influencer campaigns. - Data-driven approach to decision-making, with the ability to analyze and interpret campaign performance metrics. - Familiarity with influencer marketing tools and platforms for discovery, outreach, and performance tracking. - Strong organizational skills and attention to detail, particularly in managing multiple influencer partnerships simultaneously. - Up-to-date knowledge of industry trends, best practices, and legal guidelines related to influencer marketing and disclosure. - Ability to adapt to a fast-paced and evolving work environment. - **Perks and Benefits**:_ - Opportunities for professional development and skill enhancement. - A collaborative and supportive work culture that values innovation and creativity. - 5 days a week, working for a better work-life balance. - Access to cutting-edge design tools and resources. - Privilege of being among the first to experience and enjoy our latest range of beauty and personal care products. Join our team and make a significant impact by leveraging the power of influencer marketing to elevate our brand Little Extra and engage our target audience. **Salary**: ₹12,000.00 - ₹25,000.00 per month Schedule: - Day shift Ability to commute/relocate: - Lucknow, Lucknow, Uttar Pradesh: Reliably commute or planning to relocate before starting work (required) Application Question(s): - What is your current salary? - Are you comfortable with this job location? - Can you start immediately? **Education**: - Bachelor's (required) **Experience**: - total work: 1 year (required) Work Location: In person