
Growth Marketing
7 days ago
Company Name:
- Herbalmax Healthcare Pvt Ltd
Job title:
- Growth Marketing (Retention) Executive
Work type:
- Fulltime/Onsite
Location:
- Sector 19 Udyog Vihar, Gurgaon
**Salary**:
- Upto 25k
Prefered Industry:
- D2C/ Healthcare supplement Industry
About Herbalmax:
Herbalmax is a fast-growing wellness brand delivering premium, science-backed herbal
supplements that promote healthier living. We're passionate about helping people thrive
naturally—and we're looking for a dynamic Retention Marketing Executive to help deepen
relationships with our customers and drive repeat purchases.
Role Overview:
As a Growth Marketing (Retention) Executive, you’ll be responsible for designing and
WhatsApp. You will build and optimize automated customer journeys to improve
engagement, reduce churn, and grow customer lifetime value.
Key Responsibilities:
Build and manage lifecycle campaigns including welcome, onboarding, cart
abandonment, post-purchase, and reactivation flows.
WhatsApp.
Use tools like Klaviyo, Attentive, or similar to create automated workflows and
audience segments.
Run A/B tests to improve engagement rates (open, click, conversion).
Analyze performance metrics and customer behavior to enhance campaign
effectiveness.
Collaborate with creative, product, and brand teams to ensure cohesive messaging.
Identify retention opportunities through segmentation and behavioral triggers.
Report on retention KPIs including repeat rate, LTV, churn, and campaign ROI.
**Requirements**:
Minimum 1 year of experience in CRM, retention, or lifecycle marketing
(eCommerce or DTC preferred).
Hands-on experience with tools like Klaviyo, Mailchimp, or similar CRM platforms.
Ability to work with data, analyze performance, and make data-driven decisions.
Good communication and project management skills.
Interest in the wellness or supplement industry is a plus.
Nice to Have:
Experience with Shopify or other eCommerce platforms.
Familiarity with referral, loyalty, or rewards programs.
Knowledge of GA4, Meta Pixel, or UTM tracking for campaign analysis.
What We Offer:
Join a mission-driven brand in the wellness space
supportive work environment
Competitive salary
How To Apply:
**Job Types**: Full-time, Permanent
Pay: ₹18,000.00 - ₹25,000.00 per month
Application Question(s):
- Are you comfortable with upto 25k salary?
- Are you comfortable with Onsite/Gurgaon Location?
- Are you an immediate joiner?
**Education**:
- Bachelor's (required)
**Experience**:
- Customer retention: 1 year (required)
Work Location: In person
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