Performance Marketer

14 hours ago

Gurugram, India Growth 2 Consulting Full time

Company Description

Growth 2 Consulting (G2C) is dedicated to fostering the growth of apps and websites through tailored services aimed at acquiring, engaging, and retaining customers effectively. We specialize in performance marketing, organic product-led growth strategies, customer lifecycle management (CLM) programs, and marketing automation solutions. Our data-driven approach and industry best practices help clients swiftly achieve their growth targets. Whether a startup or established enterprise, we provide expertise in growth marketing, analytics, product management, conversion rate optimization, and customer retention strategies.

Role Description

This is a full-time remote role for a Performance Marketer. The Performance Marketer will be responsible for developing, implementing, and optimizing performance marketing campaigns across various channels. Daily tasks include analyzing data to measure campaign effectiveness, collaborating with the creative team to design impactful ad content, managing budgets, and optimizing spend. The role also involves testing new marketing strategies, staying updated with industry trends, and reporting on campaign performance to stakeholders.

Qualifications

  • Experience in developing and managing performance marketing campaigns
  • Strong analytical skills with experience in data analysis and reporting
  • Proficiency in marketing automation tools and customer lifecycle management (CLM) programs
  • Knowledge of product-led growth strategies and conversion rate optimization
  • Excellent communication and collaboration skills
  • Ability to work independently and remotely
  • Experience in growth marketing and customer retention strategies
  • Bachelor's degree in Marketing, Business, or a related field

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