Paid Ads Executive

2 weeks ago

Kochi, India Tecfuge Business Solutions Full time

We are searching for a skilled paid search executive to transform our paid search marketing campaigns. In this role, you will be required to set up and manage our paid search marketing and online advertising. You will also work with our digital marketing team to create campaigns that maximize online presence and conversions.

To ensure success as a paid search executive, you should be experienced at designing, buying, and managing paid search marketing campaigns for businesses. A top-notch paid search specialist will be able to identify key demographic and geographic features of target audiences.

Paid Search Executive Responsibilities:

- Meeting with clients to determine their goals and budget.
- Advising clients and other stakeholders on costs, expectations, outcomes, and processes.
- Brainstorming ideas for marketing campaigns and paid advertising.
- Working alongside a team of digital marketers, such as SEO specialists, content marketers, and web developers.
- Creating and managing search engine marketing campaigns.
- Monitoring and analyzing web analytics and campaign performance.
- Defining campaign budgets, aligning campaign goals, and ensuring adherence to search optimization principles.
- Identifying and presenting new avenues of paid advertising to clients.
- Utilizing demand-side RTP platforms to promote adverts and campaigns.
- Ensuring a positive ROI on client spending and PPC ad campaigning.

Paid Search Executive Requirements:

- A bachelor's degree in marketing, information technology, or digital marketing.
- Experience on handling 3 lakhs+ budget per month for paid ads
- Experience on Lead management in the field of lifestyle, cosmetics, fashion, apparels, fmcg domains (preferred)
- Certification as a PPC specialist or paid search Executive is beneficial.
- At least 2.5 to 3 years’ experience as a paid search marketer or in the paid search space.
- Experience on executing ads in other geo locations
- A thorough working knowledge of demand-side platforms.
- Data and web metrics analytical skills.
- Collaborative mindset and a team player.
- Passionate about marketing and search marketing.
- Driven to achieve results and make an impact.

**Salary**: From ₹24,000.00 per month

**Benefits**:

- Paid sick time

Schedule:

- Day shift

Supplemental pay types:

- Overtime pay

Ability to commute/relocate:

- Kochi, Kochi - 682037, Kerala: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- total work: 2 years (preferred)

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