Field Marketing Executive

2 weeks ago

Barakpur, India St. Augustine Education Society Full time

Key Responsibilities:
1. Marketing Strategy and Planning: Develop and execute field marketing plans to increase school enrollment and brand awareness. Conduct market research to identify new opportunities and target audiences. Collaborate with the marketing team to create and implement effective marketing campaigns.

2. Community Outreach: Build and maintain relationships with local businesses, community organizations, and educational institutions. Organize and participate in community events, fairs, and exhibitions to promote the school. Conduct presentations and school tours for prospective students and parents.

3. Promotional Activities : Distribute marketing materials such as brochures, flyers, and promotional items in strategic locations. Manage the school's presence on social media platforms and online forums. Coordinate with vendors for advertising and promotional materials.

4. Collaboration and Coordination : Work closely with the admissions team to ensure a seamless enrollment process. Coordinate with other departments to ensure consistent messaging and branding. Liaise with external agencies for marketing and advertising needs.

**Education**: Bachelor’s degree in Marketing, Business Administration, or related field.

**Experience**: Minimum 1 year of experience in field marketing, preferably in the education sector.

**Skills**:

- Excellent English Communication: Must have superior English speaking skills. Use of vernacular languages is not permitted.
- Sales Pitch Proficiency
- Role requires 80% travel to various locations to engage with potential students and parents. The remaining 20% of the work will be desk-based tasks
- No Travel Allowance Provided
- Lucrative incentives provided

Pay: ₹10,000.00 per month

**Benefits**:

- Health insurance
- Provident Fund

Schedule:

- Morning shift

Work Location: In person

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