Social Media Executive

7 hours ago

Ahmedabad Gujarat, India AQe Digital Full time

**Core Social Media Skills**:

- **Platform Expertise**:Proficiency in managing various social media platforms (Facebook, Twitter, Instagram, LinkedIn, etc.).
- **Content Creation**:Ability to create engaging and relevant content, including graphics, videos, and written posts.
- **Social Media Strategies**:Expertise in developing and implementing effective social media strategies to increase brand awareness and engagement.
- **Analytics & Metrics**:Skilled in analyzing social media metrics using tools like Google Analytics, Hootsuite, and Sprout Social to measure campaign performance.
- **Community Management**:Experience in engaging with the audience, managing comments, and handling customer inquiries.

**Soft Skills**:

- **Creativity**:Ability to generate creative ideas for content and campaigns.
- **Communication**:Strong written and verbal communication skills for interacting with followers and team members.
- **Project Management**:Excellent organizational skills to manage multiple social media campaigns simultaneously.
- **Adaptability**:Flexibility to adapt to new social media trends and platform updates.
- **Problem-Solving**:Ability to address and resolve issues that arise on social media platforms.

**Additional Skills**:

- **SEO**:Understanding of SEO principles to optimize social media content for search engines.
- **Paid Advertising**:Experience with social media advertising, including setting up and managing ad campaigns.
- **Influencer Collaboration**:Ability to identify and collaborate with influencers for brand partnerships.
- **Crisis Management**:Skills in managing social media crises and maintaining a positive brand image.
- **Basic Graphic Design**:Knowledge of design tools like Canva or Adobe Spark to create visually appealing content.

**Tasks & Responsibilities**:

- **Manage Social Media Accounts**:Overseeing daily operations of social media accounts and ensuring consistent brand messaging.
- **Develop Social Media Strategies**:Creating and executing strategic plans to drive engagement and achieve business goals.
- **Analyze Social Media Metrics**:Monitoring and analyzing key metrics to assess the effectiveness of social media campaigns.
- **Content Planning**:Developing a content calendar and scheduling posts across various platforms.
- **Engage with Audience**:Building relationships with followers through interactions and responding to comments and messages

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