E-commerce Marketplace Marketing

3 days ago

Chennai Tamil Nadu, India R3N VENTURES PRIVATE LIMITED Full time

**Location**: Chennai
**Experience**: 1+ years in eCommerce marketplaces

**Responsibilities**:

- Plan and run performance marketing campaigns across **Amazon, Flipkart, Myntra, Ajio, Jiomart**:

- Optimize campaigns for ROAS and sales performance
- Coordinate with content, design & warehouse teams
- Analyze traffic, sales & promotion reports
- Stay updated with marketing opportunities like BBD, BFF, Payday, etc.
- Improve product visibility via keyword targeting, A+ content, and platform tools

**Skills**:

- Flipkart Ads, Amazon Ads (SP, SB), Myntra PAM, Ajio campaign planning
- Marketplace backend knowledge (Seller Central, Seller Hub, etc.)
- Excel / Google Sheets reporting
- Basic understanding of SEO and keyword tools (Helium10, Adyogi, etc. is a plus)

**Salary**: Based on experience
**Experience**: 1+ years in eCommerce marketplaces

**Key Responsibilities**
- Plan, execute, and manage PPC campaigns on Amazon, Flipkart, Meesho, Myntra, and other online marketplaces.
- Monitor daily campaign performance, product-level performance, and optimize bids and budgets to maximize sales and profitability.
- Perform keyword research, product targeting, and competitor analysis to stay ahead of trends and improve ad placements.
- Collaborate with listing and catalog teams to ensure SEO-optimized product pages that support ad conversions.
- Generate weekly and monthly reports on ad spend, ROAS, ACOS, impressions, CTR, and sales.
- Identify and test new advertising formats and beta features rolled out by platforms like Amazon Advertising Console.
- Coordinate with design teams to develop compelling ad creatives and A+ content that drive clicks and conversions.
- Provide actionable insights and data-based recommendations for scaling winning campaigns and pausing underperformers.
- Track seasonal and promotional opportunities (like Big Billion Day, Prime Day, etc.) to plan high-impact campaigns.

**Requirements**:

- Minimum 2 years of hands-on experience in running ad campaigns on Amazon Ads, Flipkart Ads, or similar.
- Proven ability to scale e-commerce sales through paid advertising.
- Strong understanding of ACOS, ROAS, CTR, CPC, CPA, and other ad metrics.
- Experience with tools like Amazon Advertising Console, Flipkart Ads Manager is a plus.
- Excellent analytical, organizational, and communication skills.
- Bachelor's degree in Marketing, Business, or related field preferred.

**Preferred Skills**
- Experience with D2C brand performance marketing is a bonus.
- Understanding of marketplace algorithms and promotional structures.
- Familiarity with inventory-linked campaigns and ROI mapping.

**Job Types**: Full-time, Permanent

Schedule:

- Day shift
- Fixed shift
- Morning shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- eCommerce Marketplace Marketing: 1 year (preferred)

**Language**:

- English (required)

Work Location: In person

Expected Start Date: 30/06/2025

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