Performance Marketing Executive

3 days ago


Pune Maharashtra, India OTS Solutions Full time

Location : Pune - Kharadi

Posted On : 2025-05-30

**Performance Marketing Executive (B2B - LinkedIn Ads Specialist)**

**Location: Pune, India**

**Experience: 3+ Years**

**Type: Full-Time | On-site / Hybrid**

**About the Role**:
**Are you a growth-minded digital marketer who loves turning clicks into qualified leads? We're looking for a Performance Marketing Executive who knows LinkedIn Ads inside out and has a passion for B2B campaigns that drive real business impact.**

**What You’ll Do**:

- Own and run paid campaigns - especially LinkedIn Ads - focused on B2B lead generation.
- Track, analyze, and improve campaign performance to lower CPL and maximize ROI.
- Work closely with sales and content teams to create targeted campaigns that convert.
- Use analytics tools (Google Analytics, LinkedIn Campaign Manager, etc.) to monitor campaign success.
- Stay on top of digital marketing trends and suggest creative strategies.
- Manage budgets smartly and provide clear performance reports regularly.

**What We’re Looking For**:

- Minimum 3 years of hands-on experience in performance marketing (B2B focus).
- Strong expertise with LinkedIn Ads - campaign setup, targeting, optimization, and reporting.
- Familiar with tools like Google Ads, HubSpot, Salesforce, and UTM tracking.
- Analytical mindset with an eye for metrics and insights.
- Excellent communication and coordination skills.

**Bonus Points If You Have**:

- Google Ads or LinkedIn Ads certification.
- Understanding of sales funnels and lead scoring.

**Why Join Us?**
- Work with a smart, collaborative team in a fast-growing company.
- Learn and grow with cutting-edge digital strategies.
- Flexible working options (hybrid) and competitive salary.



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