
Digital/performance Marketer
6 days ago
**Job Summary**:
**Key Responsibilities**:
- Utilize analytics tools (e.g., Google Analytics, Facebook Ads Manager, etc.) to monitor, track, and report on key performance indicators (KPIs).
- Create and optimize landing pages, ad creatives, and other marketing assets for improved performance.
- Develop and manage paid search, social media advertising, and retargeting campaigns.
- Stay updated with the latest trends, tools, and best practices in digital marketing and performance optimization.
- Collaborate with the creative team to develop impactful digital assets for campaigns.
- Prepare regular reports on campaign performance, insights, and recommendations for continuous improvement.
**Qualifications**:
- Bachelor's degree in Marketing, Business, or a related field (preferred).
- Proven experience in digital marketing, performance marketing, and managing paid media campaigns.
- Strong understanding of Google Ads, Facebook Ads, LinkedIn Ads, and other digital marketing platforms.
- Proficiency in Google Analytics and other analytics tools to track and measure campaign success.
- Experience with SEO, SEM, and other digital marketing techniques.
- Ability to analyze and interpret complex data to drive actionable insights.
- Strong communication and collaboration skills.
- Self-motivated with the ability to work independently and as part of a team.
Pay: ₹200,000.00 - ₹300,000.00 per year
**Benefits**:
- Flexible schedule
- Leave encashment
- Paid sick time
Schedule:
- Day shift
Work Location: In person
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