Digital Marketing Executive

1 day ago

Chennai Tamil Nadu, India Lakmaa Digital Full time

Lakmaa Digital is a dynamic and innovative digital marketing company. We are seeking a talented and experienced Digital Marketing Executive to join our growing team. If you are passionate about digital marketing, possess creative design skills, and have a knack for analytics, we want to hear from you.

**Responsibilities**:
**Search Engine Optimization (SEO)**:Conduct keyword research and analysis to optimize website content.
Implement on-page and off-page SEO strategies to improve organic search rankings.
Stay updated on industry trends and search algorithm changes.

**Design Skills (Canva)**:Create visually appealing graphics and marketing collateral using Canva.
Design engaging social media posts, banners, and other digital assets.
Ensure brand consistency across all design elements.

**Ad Analytics**:Monitor and analyze the performance of digital advertising campaigns.
Provide insights and recommendations based on ad analytics.
A/B testing and optimization to enhance campaign effectiveness.

**Digital Marketing Strategy**:Collaborate with the marketing team to develop comprehensive digital marketing strategies.
Identify target audiences and devise effective digital campaigns.
Track and report key performance indicators (KPIs) to measure the success of marketing efforts.

**Content Creation**:Contribute to content creation for various digital channels.
Write and edit compelling copy for digital marketing materials.

**Qualifications**:

- Minimum of 1 year of hands-on experience in SEO, Canva design, and ad analytics.
- Proven track record of improving SEO rankings and driving organic traffic.
- Proficient in using Canva or similar design tools to create eye-catching visuals.
- Experience with digital advertising platforms and analytics tools.
- Strong analytical skills with the ability to interpret data and draw actionable insights.
- Excellent written and verbal communication skills.
- Familiarity with industry trends and best practices in digital marketing.

**Salary**: ₹15,000.00 - ₹20,000.00 per month

**Benefits**:

- Paid sick time

Schedule:

- Day shift

Supplemental pay types:

- Yearly bonus

Ability to Commute:

- Chennai, Tamil Nadu (preferred)

Work Location: In person

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