
Marketing Executive
2 days ago
**Job Overview**:
**Responsibilities**:
- Create engaging and compelling content for digital platforms, including creative/posters, articles, videos, and LinkedIn posts.
- Monitor and analyze the performance of digital marketing campaigns using web analytics tools and make data-driven recommendations for optimization.
- Manage Business LinkedIn account, including content creation, posting, engagement, and community management.
- Collaborate with internal teams, including sales, design, and development, to ensure alignment of marketing efforts and messaging.
- Stay up-to-date with the latest trends and best practices in digital marketing, chemical industry trends, and regulatory requirements.
- Conduct market research and competitor analysis to identify opportunities for growth and differentiation.
- Prepare reports and presentations on digital marketing performance and outcomes.
**Job Requirements**:
- Bachelor's degree BSc & MBA in Marketing (preferred).
- Strong understanding of digital marketing concepts, strategies, and best practices.
- Excellent communication skills, both written and verbal.
- Creative thinking and problem-solving abilities.
- Ability to work independently and as part of a team.
- Attention to detail and ability to manage multiple marketing activities simultaneously.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
**Location - Verna, Goa.
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