Google Ads Executive

6 days ago

Indore, India Softude Full time

Position: Pay Per Click (Google Ads) Executive

Company & Job Location: Indore (work from office)

Total Experience**:1-3 years in PPC (Google ads) only**

**Skills**:

- **Grades above 65% in all academics.**:

- Bachelor's Degree/ MBA (Marketing/Digital Commerce/E-Commerce)
- Proficiency with computers, such as Google Docs, and Microsoft Office
- Holding 1-3 years of experience in managing Google Ads campaigns.
- Proficiency in Google Ads platform and related tools.
- Strong analytical skills to interpret data and make data-driven decisions.
- Knowledge of keyword research and optimization techniques.
- Familiarity with A/B testing methodologies and campaign optimization strategies.
- Good understanding of digital marketing principles and best practices.
- Excellent ad copywriting skills for creating compelling and persuasive ad content.
- **Excellent verbal and written English communication skills**.
- Strong attention to detail and organizational abilities.
- Ability to work independently and collaborate with cross-functional teams.
- Up-to-date knowledge of the latest trends and advancements in paid marketing.

Roles And Responsibilities
- Develop and execute paid marketing strategies using Google Ads platform.
- Create, manage, and optimize Google Ads campaigns to drive targeted traffic and conversions.
- Conduct keyword research and analysis to identify relevant and high-performing keywords.
- Monitor campaign performance, analyze data, and make data-driven decisions to optimize campaigns.
- Collaborate with cross-functional teams to align marketing efforts with overall business goals.
- Stay updated with industry trends and best practices in paid marketing and implement them effectively.
- Conduct A/B testing and other experiments to improve campaign performance.
- Prepare regular reports and presentations on campaign performance and provide insights to stakeholders.
- Collaborate with copywriters and designers to develop compelling ad copy and creative assets.
- Possess strong ad copywriting skills for creating persuasive and engaging ad content.
- Excellent verbal and written communication skills to effectively communicate campaign strategies and results.

**Job Types**: Full-time, Permanent

**Salary**: ₹15,000.00 - ₹20,000.00 per month

**Benefits**:

- Health insurance
- Paid time off

Schedule:

- Day shift
- Fixed shift
- Monday to Friday

Ability to commute/relocate:

- Indore, Madhya Pradesh: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- Pay Per Click: 2 years (required)

**Language**:

- English (required)

Work Location: In person

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