Google Ads Specialist
21 hours ago
Google Ads Specialist
Location:
Indore
Experience Required:
1–2 Years
Employment Type:
Full-Time, Onsite
Job Summary
We are seeking a results-driven
Google Ads Specialist
with 1–2 years of experience to manage and optimize paid advertising campaigns. The ideal candidate should have a strong understanding of PPC strategies, keyword research, audience targeting, and A/B testing to maximize ROI across multiple campaigns.
Key Responsibilities
- Plan, create, and manage
Google Ads campaigns
(Search, Display, Shopping, Video, etc.). - Conduct
keyword research
and competitor analysis to identify trends and opportunities. - Monitor and analyze campaign performance daily; optimize to improve CTR, CPC, and conversions.
- Write compelling and effective
ad copies
, perform A/B testing to maximize performance. - Generate
regular performance reports and dashboards
to track KPIs and campaign health. - Collaborate with design and content teams to ensure landing pages are aligned with ad campaigns.
Requirements
- 1–2 years of
hands-on experience in Google Ads
. - Google Ads Certification is a plus.
- Strong
analytical skills
with the ability to interpret campaign performance data. - Familiarity with
Google Analytics, Tag Manager, and conversion tracking setup
. - Basic understanding of
SEO
and how paid ads integrate with digital marketing strategies. - Strong communication skills, attention to detail, and problem-solving ability.
Preferred Qualifications
- Experience managing
lead generation
or
e-commerce campaigns
. - Knowledge of other paid platforms like
Facebook Ads
or
Bing Ads
.
What We Offer
- Direct involvement in high-impact digital marketing campaigns.
- Opportunities to enhance skills in paid media and analytics.
- Collaborative work environment with growth opportunities.
- Exposure to cross-functional teams in a fast-paced digital setup.
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