Operations Executive

2 weeks ago

Gurugram Haryana, India Transit Advertising Pvt Ltd Full time

Job Title: BTL Operations Executive

Department: Operations Backend

Reports To: BTL Operations Manager / Head of Marketing

Job Summary:
Key Responsibilities:
Campaign Planning and Execution

Develop and implement BTL campaigns in alignment with the brand’s marketing objectives.

Coordinate and oversee all on-ground activities, events, and activations.

Liaise with vendors and partners for promotional material, equipment, and other logistics.

Vendor and Partner Management

Source, negotiate, and manage relationships with third-party vendors and suppliers.

Ensure quality and timely delivery of services from vendors.

Budgeting and Cost Management

Assist in budgeting for BTL activities and ensure adherence to approved budgets.

Track expenses and prepare reports on campaign cost vs. actual expenditure.

Logistics and Coordination

Oversee the transportation, installation, and dismantling of promotional assets at campaign sites.

Manage inventory of marketing materials and ensure proper usage and storage.

Reporting and Analytics

Track the effectiveness of BTL activities and prepare reports on campaign performance.

Provide insights and recommendations based on feedback and results.

Compliance and Quality Control

Ensure all campaigns are executed according to brand standards and compliance guidelines.

Monitor and resolve any on-ground issues promptly to maintain quality and professionalism.

Qualifications:Education: Bachelor's degree in Marketing, Business, or a related field.

Experience: 1-3 years in BTL operations, event management, or field marketing.

**Skills**:Strong organizational and multitasking abilities.Excellent communication and negotiation skillsProficiency in MS Office (Excel, Word, PowerPoint) and experience with project management tools is a plus.

Attributes:
Detail-oriented with a proactive approach to problem-solving.

Ability to work in a fast-paced, dynamic environment.

Willingness to travel and work flexible hours based on campaign needs.

Key Performance Indicators (KPIs):
Timeliness and effectiveness of campaign execution.

Adherence to budget and quality standards.

Vendor satisfaction and relationship management.

Campaign performance and impact.

Pay: From ₹15,000.00 per month

Schedule:

- Day shift

Supplemental Pay:

- Performance bonus

**Experience**:

- Operations: 1 year (preferred)
- total work: 1 year (preferred)

Work Location: In person

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