Performance Marketing Executive

16 hours ago


Vashi Navi Mumbai Maharashtra, India Regenesys Business School Full time

Lead Generation Experience is Must.
- Manage and optimize digital advertising campaigns across platforms such as Google Ads, Meta Ads, LinkedIn Ads, and other relevant channels.
- Analyze campaign performance data and metrics to identify trends, insights, and opportunities for optimization.
- Collaborate with cross-functional teams, including content, creative, and analytics, to develop integrated marketing campaigns that align with business goals.
- Stay informed about industry trends, best practices, and emerging technologies in performance marketing.
- Monitor and manage advertising budgets to ensure efficient allocation of resources and maximum ROI.
- Provide regular performance reports and insights to senior management, highlighting key metrics, KPIs, and campaign effectiveness.

Minimum Qualifications
- Proven track record of success in performance marketing, with at least 2 years of experience in a similar role.
- Bachelor's degree in Marketing, Business, or related field; advanced degree preferred.
- Expertise in managing digital advertising campaigns across multiple platforms, including Google Ads, Meta Ads, and LinkedIn Ads.
- Strong analytical skills and proficiency in data analysis tools such as Google Analytics, Adobe Analytics, or similar platforms.
- Experience of working with an educational company/ed-tech platform/university is preferred.
- Excellent communication and collaboration skills, with the ability to work effectively in a cross-functional team environment.
- Strategic thinker with a results-oriented mindset and a passion for driving measurable business outcomes.
- Demonstrated ability to multitask, prioritize tasks, and manage time effectively in a fast-paced environment.
- Experience with A/B testing, conversion rate optimization (CRO), and other optimization techniques is a plus.
- Certification in Google Ads, Meta Blueprint, or other relevant certifications is desirable.

Pay: ₹300,000.00 - ₹600,000.00 per year

**Benefits**:

- Provident Fund

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- Lead generation: 1 year (preferred)
- total work: 1 year (preferred)
- Marketing: 1 year (preferred)

**Language**:

- English (preferred)

Work Location: In person

Application Deadline: 15/11/2024



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