Ai Marketing Operations
2 days ago
Inflection.io is a venture-backed B2B marketing automation company, enabling to communicate with their customers and prospects from one platform. We're used by leading SaaS companies like Sauce Labs, Postman, BILL, Mural, and Vercel, many of which pay more than $100K/yr (1 crore rupee).
And,... it’s working We have world-class stats: our largest deal is over 3 crore, we have a 5 star rating on G2, over 100% NRR, and constantly break sales records. We’ve raised $14M in total since 2021 with $7.6M of fresh funding in 2024, giving us many years of runway.
**Why Join Us Now?**
We’re at a pivotal growth stage, transitioning from a promising startup to a market leader. Joining us means being part of a journey where your contributions directly impact our trajectory. Our compact team of approximately 30 employees ensures that every voice is heard, and innovation is at the forefront.
**Role Overview**:
We're seeking an AI Marketing Operations Specialist to join our Product team while maintaining close collaboration with Sales and Customer Success. This role sits at the intersection of marketing operations expertise, product-led growth strategy, and AI implementation - helping our customers and internal teams unlock the full potential of Inflection's AI-powered marketing automation capabilities.
**Key Mission**: Drive adoption and optimization of Inflection's AI features across our customer base and internal go-to-market motions, translating complex AI capabilities into practical, revenue-driving marketing operations strategies.
**What You'll Do**:
**AI Feature Activation**:
- ** Identify AI feature adoption opportunities** across our customer portfolio and create expansion roadmaps
- ** Design AI-powered workflows** that demonstrate measurable ROI for PLG companies using our platform
- ** Conduct AI feature training** for customers and internal teams on advanced personalization, predictive segmentation, and automated journey optimization
- ** Develop use case libraries** and implementation templates for different customer segments (SaaS, DevTools, FinTech, Legal Tech)
**Product-Sales-CS Collaboration**:
- ** Work closely with Sales** to develop AI-focused demo scenarios and proof-of-concept campaigns for prospects
- ** Support Customer Success** in identifying expansion opportunities through AI feature usage analytics and customer maturity assessments
- ** Collaborate with Product team** to translate customer feedback into AI feature requirements and enhancement priorities
- ** Bridge technical capabilities** with business outcomes for both internal teams and customer stakeholders
**Strategic Marketing Operations**:
- ** Create measurement frameworks** for AI feature performance, adoption metrics, and customer success KPIs
- ** Develop competitive positioning** and differentiation stories around our AI capabilities versus legacy marketing automation tools
- ** Build scalable AI workflow templates** that can be rapidly deployed across multiple customer use cases
**What You Bring**:
**Required Experience**:
- ** 2+ years Marketing Operations experience** with hands-on expertise in marketing automation platforms (Marketo, HubSpot, Pardot, or similar)
- ** Product-Led Growth (PLG) background** - experience working with PLG companies, understanding user activation, product adoption metrics, and behavior-driven campaigns
- ** AI workflow implementation** - demonstrated experience building and optimizing AI-powered marketing campaigns, predictive models, or automated decision-making systems
**Technical Skills**:
- ** Advanced marketing automation** - complex journey building, behavioral triggers, advanced segmentation, and multi-channel orchestration
- ** Data analysis and SQL** - comfortable querying databases, creating data-driven insights, and building performance dashboards
- ** Integration management** - experience with API integrations, webhooks, data flow optimization, and troubleshooting technical issues
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