Marketing Executive
4 days ago
**Key Responsibilities**:
- Develop and execute marketing strategies to promote the agency’s OOH media offerings (billboards, transit ads, digital signage, etc.).
- Collaborate with the sales and creative teams to design impactful campaigns tailored to client objectives.
- Identify potential clients and support lead generation through outreach, networking, and industry events.
- Prepare sales decks, proposals, case studies, and marketing materials.
- Monitor industry trends and competitors to identify new opportunities for brand positioning.
- Manage the agency’s digital presence, including social media and website updates related to ongoing campaigns and success stories.
- Track campaign performance metrics and create post-campaign reports and presentations for clients.
- Assist in planning and coordinating promotional events, trade shows, or client meetings.
- Maintain CRM systems with up-to-date client and prospect information.
- Support new business pitches and coordinate internal resources for proposal development.
**Requirements**:
- Bachelor's degree in Marketing, Advertising, Business, or a related field.
- 1-3 years of experience in marketing, media, or advertising (OOH experience preferred).
- Strong understanding of traditional and digital marketing principles.
- Excellent written and verbal communication skills.
- Strong organizational and project management skills with attention to detail.
- Proficiency in Microsoft Office Suite; familiarity with Adobe Creative Suite is a plus.
- Comfortable working in a fast-paced, client-focused environment.
- Enthusiastic, creative, and proactive with a passion for outdoor media and advertising.
**Preferred**:
- Prior experience in an OOH agency, media buying/selling, or B2B marketing.
- Familiarity with media planning tools (e.g., Route, Geopath, or equivalent).
- Knowledge of local and national media landscapes and advertising formats.
Pay: From ₹15,000.00 per month
Schedule:
- Day shift
Supplemental Pay:
- Yearly bonus
**Language**:
- English (preferred)
Work Location: Remote
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