Digital Marketing Strategist

2 weeks ago

Remote, India CloudMellow Technologies-LLP Full time

**Key Responsibilities**:

- **Market Research**: Conduct thorough market research to identify trends, competitive landscape, and target audience insights to inform strategy.
- **Campaign Management**: Design, launch, and manage digital marketing campaigns, ensuring they are on-brand, budget-friendly, and performance-driven.
- **Analytics & Reporting**: Monitor, analyze, and report on campaign performance using tools like Google Analytics, SEMrush, and social media analytics. Use insights to optimize future campaigns.
- **Content Creation**: Collaborate with content creators to develop engaging and relevant content that resonates with target audiences and drives traffic.
- **SEO & SEM**: Implement best practices for SEO and manage PPC campaigns to improve visibility and drive conversions.
- **Social Media Strategy**: Develop and manage social media strategies to grow our online presence and engage with customers.
- **Collaboration**: Work closely with cross-functional teams, including sales, product development, and design, to ensure cohesive brand messaging and alignment with overall business objectives.
- **Stay Updated**: Keep up with the latest trends in digital marketing and emerging technologies to continuously enhance strategies.

**Qualifications**:

- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 5+ years of experience in digital marketing or a related role.
- Proficient in digital marketing tools and analytics platforms (e.g., Google Analytics, HubSpot, Hootsuite).
- Strong understanding of SEO, SEM, content marketing, and social media marketing.
- Excellent analytical skills with the ability to interpret data and make data-driven decisions.
- Creative thinker with strong problem-solving abilities.
- Exceptional written and verbal communication skills.
- Ability to work independently and as part of a team in a fast-paced environment.

Pay: ₹20,000.00 - ₹50,000.00 per month

Schedule:

- Day shift
- Night shift

**Experience**:

- total work: 5 years (required)

Work Location: Remote

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