Public Relations Officer
6 days ago
**Public Relations Officer (PRO) - Real Estate IndustryJob Description**:
**Key Responsibilities**:
**1. Public Relations & Media Management**
- Develop and execute PR strategies to enhance brand visibility and reputation.
- Write and distribute press releases, corporate announcements, and media briefings.
- Build and maintain strong relationships with journalists, media houses, and influencers.
- Handle media inquiries, interviews, and public statements on behalf of the company.
- Monitor news trends related to real estate and provide insights to senior management.
**2. Government & Regulatory Collaboration**
- Liaise with government authorities, local municipalities, and regulatory bodies to ensure smooth project approvals.
- Ensure compliance with government rules, policies, and real estate regulations.
- Handle permits, licenses, and NOCs required for real estate projects.
- Represent the company in meetings with government agencies and public officials.
- Stay updated on changes in real estate laws and regulations and advise management accordingly.
**3. Corporate Communications & Branding**
- Develop and maintain a positive corporate image through strategic communication.
- Oversee the creation of marketing materials, newsletters, and corporate reports.
- Manage internal and external communication to align messaging with company goals.
- Supervise social media engagement and online reputation management.
- Assist senior executives in preparing speeches, reports, and presentations.
**4. Stakeholder & Client Relations**
- Establish and maintain relationships with investors, property buyers, and business partners.
- Organize networking events, corporate meetings, and stakeholder engagement programs.
- Address public concerns, social media queries, and investor inquiries professionally.
- Act as a spokesperson for the company at public and private events.
**5. Crisis & Reputation Management**
- Develop crisis communication plans to handle negative publicity or legal issues.
- Monitor public perception and address any negative press or complaints.
- Implement strategies to enhance the company’s reputation and credibility.
**6. Event Management & Promotions**
- Plan and execute press conferences, product launches, and promotional events.
- Collaborate with the marketing team to drive engagement in real estate expos.
- Represent the company at industry conferences, trade shows, and government meetings.
**Requirements & Qualifications**:
**Education & Experience**:
- **Bachelor’s degree** in **Public Relations, Communications, Journalism, Marketing, Political Science**:
- **3+ years of experience** in Public Relations, preferably in the real estate sector.
- Proven track record of managing government relations and corporate communication.
**Skills & Competencies**:
- **Excellent Communication**: Strong verbal and written communication skills.
- **Government Liaison Expertise**: Experience in working with regulatory bodies, municipalities, and public officials.
- **Crisis Management**: Ability to handle legal issues, media scrutiny, and negative publicity.
- **Networking & Relationship Building**: Strong interpersonal skills to engage with media, stakeholders, and government agencies.
- **Legal & Compliance Awareness**: Understanding of real estate laws, permits, and legal documentation.
- **Social Media & Digital PR**: Proficiency in managing online reputation and digital branding campaigns.
- **Event Management**: Experience in planning corporate events, press conferences, and real estate promotions.
- **Strategic Thinking**: Ability to develop and implement long-term PR strategies for brand growth.
**Preferred Qualifications**:
- Experience in working with government authorities and handling real estate project approvals.
- Multilingual skills (depending on the regional market).
- Knowledge of political and economic factors affecting the real estate industry.
**Salary & Benefits**:
- Competitive salary based on experience and industry standards.
- Incentives and bonuses for successful PR campaigns and government collaborations.
- Opportunities for career advancement in a leading real estate company.
**Job Types**: Full-time, Permanent
Pay: ₹30,000.00 - ₹40,972.89 per month
**Benefits**:
- Health insurance
- Paid sick time
- Provident Fund
Schedule:
- Day shift
Supplemental Pay:
- Yearly bonus
Ability to commute/relocate:
- Namakkal, Tamil Nadu: Reliably commute or planning to relocate before starting work (required)
**Experience**:
- Public relations: 3 years (required)
**Language**:
- English (required)
Work Location: In person
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