Customer Retention Executive

5 days ago

Gurugram Haryana, India Herbalmax healthcare private limited Full time

**Job Title**: Customer Retention Executive
**Location**: Sector 19, Udyog Vihar Gurgaon

**Job Type**: Full-Time, On-Site
**Experience**: 1-3 Year
**Industry**: D2C / Healthcare / Wellness / Consumer Health

**About the Role**:
This is a highly collaborative role that sits at the intersection of **marketing, data, and customer experience**. If you are passionate about engaging customers post-purchase and turning one-time buyers into loyal brand advocates, we want to hear from you

**Key Responsibilities**:

- Own the **customer lifecycle** from onboarding through retention and win-back strategies.
- Build and manage **automated workflows** and trigger-based campaigns using CRM and marketing automation tools (e.g., Klaviyo, Braze, HubSpot).
- Segment audiences for targeted messaging based on customer behavior, preferences, and lifecycle stage.
- Monitor and report on campaign performance (open rates, CTR, conversions, unsubscribes, etc.) and make data-driven recommendations.
- Collaborate with content, design, and product teams to deliver **personalized and compelling messaging**.
- Conduct **A/B testing** to continuously optimize content, send times, and strategies.
- Analyze churn and develop initiatives to improve customer retention and loyalty.
- Support loyalty programs, referral initiatives, and other CRM/retention-related activities.

**Requirements**:

- Strong understanding of customer lifecycle, segmentation, and personalization.
- Data-driven mindset with the ability to interpret analytics and act on insights.
- Excellent written and verbal communication skills.
- Familiarity with A/B testing and campaign optimization.
- Creative thinking with a passion for improving customer experience.
- Experience with eCommerce, DTC, or subscription-based businesses.

**What We Offer**:

- A collaborative and fast-paced environment
- Opportunities to grow within a dynamic marketing team
- Access to tools and training to help you succeed
- Competitive salary and benefits

**How to Apply**:
**Job Types**: Full-time, Permanent

Pay: ₹20,000.00 - ₹35,000.00 per month

Application Question(s):

- How many year of experience do you have in Customer retention?
- How many year of experience do you have in D2C/Healthcare Supplement Industry?
- Are you comfortable with Onsite Gurgaon location?
- Are you comfortable with upto 35k salary?
- What is your current Inhand Salary?
- Are you an immediate joiner?

**Education**:

- Bachelor's (required)

Work Location: In person

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