PPC Executive

14 hours ago

Noida Uttar Pradesh, India Business Thrust Techsoft Pvt Ltd Full time

JD OF PPC**

Key Functional Areas of Responsibility

Manage, review, and perform daily account responsibilities associated with Google Ads and Facebook Ads for a variety of clients.

Maintain and monitor keyword bids, audience targeting, account daily and monthly budget caps, impression share, quality score and other important account metrics.

Manage the creation of large keyword lists.

Provide creative copy suggestions and graphical ad templates.

Manage Display network placement lists on Google Ads and through other contextual advertising platforms.

Provide recommendations and execute strategies for keyword and audience opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.

Provide oversight and manage new paid search and Facebook campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives.

Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals.

Monitor and evaluate search results and search performance across the major search channels.

Professional Competencies

Ability to clearly and effectively articulate thoughts and points.

**Job Types**: Full-time, Permanent

Pay: ₹20,000.00 - ₹30,000.00 per month

Schedule:

- Day shift

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