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PPC Executive

2 weeks ago

Noida Uttar Pradesh, India Webyne DataCenter Pvt Ltd Full time

**Role Description**

**Key Responsibilities**:

- Campaign Management: Create, manage, and optimize PPC campaigns on platforms such as Google Ads, Bing Ads, and social media channels.
- Keyword Research: Conduct thorough keyword research to identify high-performing keywords and optimize ad copy accordingly.
- Performance Analysis: Monitor, analyze, and report on campaign performance metrics, providing insights and recommendations for improvement.
- Budget Management: Manage PPC budgets and ensure optimal spend across campaigns, maximizing ROI.
- A/B Testing: Conduct A/B tests on ad copy, landing pages, and targeting strategies to improve campaign performance.
- Collaboration: Work closely with the SEO, content, and design teams to align PPC strategies with overall marketing goals.
- Stay Updated: Keep abreast of industry trends, tools, and best practices to ensure our PPC strategies remain competitive.

**Qualifications**:

- Proven experience in managing PPC campaigns, preferably in an agency setting.
- Strong understanding of Google Ads, Bing Ads, and social media advertising platforms.
- Proficiency in analytics tools (e.g., Google Analytics) to analyze data and drive actionable insights.
- Excellent analytical skills with a results-oriented mindset.
- Strong communication and collaboration skills.
- Ability to work in a fast-paced environment and manage multiple projects simultaneously.
- Certifications in Google Ads or related areas are a plus

Pay: ₹13,558.24 - ₹35,413.57 per month

Schedule:

- Day shift

**Experience**:

- total work: 4 years (preferred)

Work Location: In person

Application Deadline: 14/12/2024
Expected Start Date: 16/12/2024