PPC Executive
2 days ago
Job Title: PPC Executive
Company Overview:
Our company is a digital marketing agency that helps businesses grow their online presence through various digital marketing strategies. We specialize in SEO, PPC, social media marketing, content marketing, and web design services. Our digital marketing company specializes in providing customized PPC (pay-per-click) advertising solutions to businesses of all sizes. We use the latest tools and techniques to help our clients improve their online visibility and achieve their business objectives.
Job Overview:
Key Responsibilities:
Conduct keyword research and analysis to identify the best target keywords for clients' PPC campaigns
Develop and implement effective PPC strategies across various platforms such as Google Ads, Bing Ads, and social media advertising
Write compelling ad copy and create engaging landing pages that align with PPC goals
Conduct A/B testing to improve ad performance and optimize campaigns for maximum ROI
Monitor campaign performance and adjust bids, targeting, and budgets as needed
Analyze and report on campaign performance metrics such as impressions, clicks, conversions, and revenue
Stay up-to-date with the latest PPC trends, updates, and best practices and incorporate them into our PPC strategies
Collaborate with the content team to create high-quality content that aligns with PPC goals
Work with the client's development team to ensure website architecture and structure are optimized for PPC best practices
**Requirements**:
Bachelor's degree in marketing, business, or a related field
Familiarity with PPC tools
Strong analytical skills and attention to detail
Ability to work independently and as part of a team
Ability to manage multiple projects simultaneously and prioritize tasks effectively
**Job Types**: Full-time, Regular / Permanent, Fresher
Schedule:
- Day shift
- Flexible shift
- Morning shift
Supplemental pay types:
- Performance bonus
- Yearly bonus
Ability to commute/relocate:
- Noida, Uttar Pradesh: Reliably commute or planning to relocate before starting work (required)
**Experience**:
- total work: 1 year (preferred)
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