PPC Executive

4 days ago

Noida, India GTF Technologies Full time

**Job description**

The person should be well-versed in the principles of Google Adwords/PPC & All Social Media campaigns. You should be analytical and good with numbers, and also have good communication skills.
- Participate in forming effective paid search strategies
- Launch and optimize various PPC campaigns
- Oversee accounts on search platforms (e.g. Google AdWords, Facebook ads, Linkedin)
- Be involved in keyword selection and audience targeting.
- Monitor budget and adjust bids to gain better ROI
- Track KPIs to assess performance and pinpoint issues
- Produce reports for management (e.g. dashboards)
- Write attractive and concise copy for adverts
- Suggest and develop new campaigns across multiple channels
- Maintain partnerships with PPC ad platforms and vendors
- Find ways to reduce the risk of click fraud
- Keep abreast of PPC and SEM trends
- Facebook Ads need to have a thorough understanding of creativity and the type of post that will engage.
- Planning, executing, measuring, and optimizing marketing campaigns across Google Adwords, Social Media, SEM, Facebook Ads, and SEO.
- Proven experience as a PPC Executive or Digital Marketing Executive or experience in data analysis and reporting
- Knowledge of SEO and digital marketing concepts
- Familiarity with multiple platforms (e.g. AdWords, Facebook, Yahoo, Bing, Linkedin ) is preferred.
- Working knowledge of analytics tools (Google Analytics, GTM, Tableau, WebTrends, Taboola etc.)

**Salary**: ₹200,000.00 - ₹400,000.00 per year

Schedule:

- Day shift

Ability to commute/relocate:

- Noida - 201301, Uttar Pradesh: Reliably commute or planning to relocate before starting work (required)

Application Question(s):

- Current Salary in hand?

Expected Salary in hand?

**Experience**:

- PPC executive: 1 year (preferred)
- Google AdWords: 1 year (preferred)

**Language**:

- English (preferred)

**Speak with the employer**
+91 8595125083

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