PPC Executive

4 hours ago

Noida, Uttar Pradesh, India EGlogics Softech Pvt Ltd Full time ₹ 12,00,000 - ₹ 16,00,000 per year

Eglogics Softech is looking for an experienced PPC Executive who has hands-on expertise in managing international projects and running Shopping Ads (Google & Meta). The ideal candidate will be responsible for creating, executing, and optimizing performance marketing campaigns that drive ROI and business growth.

Roles and Responsibilities:

  • Plan, execute, and optimize PPC campaigns across Google Ads (Search, Display, Shopping) and Meta Ads (Facebook & Instagram).
  • Manage Shopping Ads campaigns (Product Feed Management, Merchant Center setup, Catalog Ads).
  • Handle international client projects with a focus on lead generation, conversions, and ROI.
  • Conduct keyword research, competitor analysis, and ad copy creation.
  • Optimize landing pages for better quality score and conversion rates.
  • Monitor budgets, bids, and performance metrics (CPC, CPA, CTR, ROAS).
  • Provide regular campaign reports and actionable insights.
  • Stay updated with the latest PPC trends, policies, and algorithms on Google & Meta platforms.

Requirements:

  • Bachelor's degree in Marketing, Business, or related field.
  • 2–4 years of proven experience in PPC management with a focus on international campaigns.
  • Strong expertise in Google Shopping Ads, Meta Catalog Ads, Merchant Center, and Ads Manager.
  • Solid understanding of conversion tracking, Google Tag Manager, and Analytics.
  • Experience with e-commerce advertising and international lead generation.
  • Strong analytical, reporting, and communication skills.

Preferred Skills:

  • Google Ads & Meta Ads Certification.
  • Experience with tools like SEMrush, Ahrefs, or SimilarWeb.
  • Ability to manage multiple projects simultaneously.

Job Types: Full-time.

Location: Noida SEC 63(Onsite).

Experience: 2–4 years (International PPC Campaigns & Shopping Ads).

Salary: 30k-40k.

Job Location: Noida

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