
Tv Marketing
2 weeks ago
Experience: 5 - 10 years | Location: Mumbai - Andheri East
To promote & market Shemaroo MarathiBana Channel in B2B & B2C - Brand /channel marketing and communication for Shemaroo MarathiBana across B2C and B2B - Tent pole property / shows promotions - On air, off air and on ground - to ensure slot leadership - Events and activation - To plan and execute ground connect activities in strategic viewership markets to sustain the channel reach - Channel IP conceptualization, planning and execution - Creative developments - Liaison with internal and external creative partners to develop communication route - Media planning, buying and execution - Brand tracks, Competition mapping - Marketing support to maintain Website, Digital & PR - Strategic marketing tie ups and alliances with other mediums - Cross promotions on OTT - Lead new product development (shows) process in coordination with relevant stakeholders - Working closely with cross functional teams (Programming, Sales, Digital, PR, brand solutions, bollywood, ShemarooMe, Legal, Distribution etc) to deliver superior viewer experience - Congregate marketing spends and reconcile with finance - On air promo strategy and planning for existing and new shows (Promos, Astons, bugs planning) - TG Analysis, Slot analysis, Break analysis - Daypart /minute by minute analysis - Sales Support - Marketing support to FCT sales trade - Conceptualizing communication, proposals, decks, Merchandize, activation - Merchandize planning for media trade - Identify / Create opportunities for brand integrations for clients basis brief - Trade communication development - Trade media planning, buying and execution - Distribution Support - Marketing support to distribution trade - Conceptualizing communication, proposals, decks, Merchandize, Ground activation and events such as distribution meets - Merchandize planning for distribution trade
The responsibilities of this position includes:
- To promote & market Shemaroo MarathiBana Channel in B2B & B2C- Brand /channel marketing and communication for Shemaroo MarathiBana across B2C and B2B
- Tent pole property / shows promotions - On air, off air and on ground - to ensure slot leadership
- Events and activation - To plan and execute ground connect activities in strategic viewership markets to sustain the channel reach
- Channel IP conceptualization, planning and execution
- Creative developments - Liaison with internal and external creative partners to develop communication route
- Media planning, buying and execution
- Brand tracks, Competition mapping
- Marketing support to maintain Website, Digital & PR
- Strategic marketing tie ups and alliances with other mediums
- Cross promotions on OTT
- Lead new product development (shows) process in coordination with relevant stakeholders
- Working closely with cross functional teams (Programming, Sales, Digital, PR, brand solutions, bollywood, ShemarooMe, Legal, Distribution etc) to deliver superior viewer experience
- Congregate marketing spends and reconcile with finance
- On air promo strategy and planning for existing and new shows (Promos, Astons, bugs planning)
- TG Analysis, Slot analysis, Break analysis
- Daypart /minute by minute analysis
- Sales Support
- Marketing support to FCT sales trade - Conceptualizing communication, proposals, decks, Merchandize, activation
- Merchandize planning for media trade
- Identify / Create opportunities for brand integrations for clients basis brief
- Trade communication development
- Trade media planning, buying and execution
- Distribution Support
- Marketing support to distribution trade - Conceptualizing communication, proposals, decks, Merchandize, Ground activation and events such as distribution meets
- Merchandize planning for distribution trade
-
TV+ Business Manager,
7 days ago
Mumbai, Maharashtra, India Apple Full time US$ 90,000 - US$ 1,20,000 per yearAt Apple, we are passionate about bringing phenomenal products, services, and experiences to our customers around the world. We celebrate stories, committed to improving the lives of those we engage, entertain, and hopefully, inspire. Stories told through words, music, games and of course through movies and TV shows. With the introduction of Apple TV+ and...
-
Channel Marketing Manager, TV Channel
5 days ago
Mumbai, Maharashtra, India JioStar Full time ₹ 15,00,000 - ₹ 25,00,000 per yearJob Summary: This is a critical role in the marketing team that will contribute to the overall reach growth of the channel. This role will be responsible for managing on- air, PR, digital and all other media roll-out of campaigns for new launches. It will also involve overlooking the marketing and overall health of some sustenance shows.About the team:This...
-
Channel Marketing Manager, TV Channel
5 days ago
Mumbai, Maharashtra, India JioStar Full time ₹ 15,00,000 - ₹ 25,00,000 per yearJob Summary:This is a critical role in the marketing team that will contribute to the overall reach growth of the channel. This role will be responsible for managing on- air, PR, digital and all other media roll-out of campaigns for new launches. It will also involve overlooking the marketing and overall health of some sustenance shows.About the team:This...
-
Social Media Intern
3 weeks ago
Andheri, India Famous TV Full timeSOCIAL MEDIA INTERN / Fresher Job title: social media Intern / Fresher Company Name: Famous TV Workplace type: On site Job location: Mumbai 5. Job type: full time with occasional evening and weekend work 6. Experience required: Na Qualification required: Graduation (Should have done certification courses on digital marketing and social...
-
Social Media Manager
5 days ago
Andheri, Maharashtra, India Famous TV Full time ₹ 3,00,000 - ₹ 4,00,000 per yearSOCIAL MEDIA MANAGERJob title: social media managerCompany Name: Famous TVWorkplace type: On siteJob location: Mumbai5. Job type: full time with occasional evening and weekend work6. Experience required: Min 2 yearsQualification required: Graduation [Should have done certification courses on digital marketing and social media management]Key...
-
Social Media Intern
5 days ago
Andheri, Maharashtra, India Famous TV Full time ₹ 1,44,000 - ₹ 3,00,000 per yearSOCIAL MEDIA INTERN / FresherJob title: social media Intern / FresherCompany Name: Famous TVWorkplace type: On siteJob location: Mumbai5. Job type: full time with occasional evening and weekend work6. Experience required: NaQualification required: Graduation [Should have done certification courses on digital marketing and social media...
-
Graphic Designer in Mumbai
23 hours ago
Mumbai Metropolitan Region, India Fashion TV Full time ₹ 4,00,000 - ₹ 8,00,000 per yearAt Fashion TV, we see graphic design as visual storytelling that engages, informs, and inspires. We are looking for a creative and versatile graphic designer who can take concepts and ideas and create visual representations, in both print and Digital media. If you have a flair for design and a passion for brands in fashion, food, or wellness, this role is...
-
Head of Partnerships
3 weeks ago
Mumbai, India Mask TV Full timeMask TV is a fast-growing OTT platform bringing premium entertainment to India and beyond. We're now looking for a dynamicPartnerships & Subscription Growth Leadwho will play a key role in expanding our reach throughtelecom, ISP, DTH, and OTT aggregator bundles(think Jio, Airtel, OTTplay, Tata Play Binge, etc.). What You'll Do: Build and manage strategic...
-
Head of Partnerships
2 weeks ago
Mumbai, Maharashtra, India Mask TV Full time ₹ 9,00,000 - ₹ 12,00,000 per yearMask TV is a fast-growing OTT platform bringing premium entertainment to India and beyond. We're now looking for a dynamicPartnerships & Subscription Growth Leadwho will play a key role in expanding our reach throughtelecom, ISP, DTH, and OTT aggregator bundles(think Jio, Airtel, OTTplay, Tata Play Binge, etc.).What You'll Do:Build and manage strategic...
-
Marketing Executive
2 weeks ago
Andheri, Mumbai, Maharashtra, India MH films Full time**Job Title**: Marketing Executive **Location**: Andheri West the individual should posses strong interpersonal skills and should have to be proficient in reading and writing English with a presentable personality. The Marketing Executive will be responsible for devising and executing marketing strategies to promote the ongoing and upcoming projects. This...