Performance Marketing Executive

1 day ago


Navi Mumbai Maharashtra, India Bay Nine Ventures Full time

Position: Performance Marketing Executive
Location: Navi Mumbai
Experience Required: 2-3 Years
Industry Preference: Healthcare, Wellness, or D2C Health Products

Role Overview
We’re seeking a sharp, data-driven Performance Marketing Executive to lead and scale
paid marketing campaigns across digital platforms including Meta, Google, Quora,
Snapchat, and X (formerly Twitter). This role involves a mix of execution, analytics, and
strategy—focusing on driving measurable outcomes through precise targeting,
optimization, and performance tracking. You’ll collaborate closely with our Tech, Growth,
and Creative teams to ensure high-impact campaign performance.

Key Responsibilities
- Plan, launch, and manage paid campaigns across Meta Ads, Google Ads,

Snapchat, Quora, and X
- Optimize targeting, creatives, and conversion funnels through rigorous A/B testing
- Set up and manage UTMs, events, and conversion tracking using Google Tag

Manager (GTM) and Google Analytics 4 (GA4)
- Collaborate with the tech team to ensure proper pixel setup and accurate event

tracking
- Monitor and report on key performance metrics: ROAS, CAC, CTR, CVR, Spend

Efficiency, Funnel Drop-offs
- Build and maintain custom dashboards in Looker Studio, Meta Reports, or GA4
- Drive weekly performance reporting cycles with actionable insights and

experimentation plans
- Ensure compliance with platform-specific healthcare advertising guidelines

Pay: ₹20,000.00 - ₹30,000.00 per month

**Benefits**:

- Paid sick time
- Provident Fund

Schedule:

- Day shift
- Monday to Friday

Work Location: In person


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