 
						Digital Marketing Executive
17 hours ago
Position Title: Digital Marketing Executive
CTC: RM -5 LPA
Exp: 2+ yr
Location : Visakhapatnam
Working Mode: Onsite
Primary Skill: Digital Marketing, Social Media Management, Website Content Management, Graphic designing
Qualification: Any Graduation
**key Responsibilities**:
- **
Digital Marketing**:
- Track and analyze the performance of campaigns, making necessary adjustments to optimize ROI.
- Conduct market research to identify trends, insights, and opportunities for growth.
- Manage and optimize SEO strategies for better organic search rankings.
- Oversee paid marketing campaigns (PPC, Google Ads, social media ads).
- **
Social Media Management**:
- Plan, create, and execute social media campaigns on platforms such as Facebook, Instagram, LinkedIn, Twitter, etc.
- Engage with followers and respond to inquiries on social media platforms.
- Monitor and report on social media trends, competitor activity, and audience engagement.
- Create a content calendar and ensure posts are scheduled in a timely and strategic manner.
- **
Website Content Management**:
- Create and update website content, ensuring it is SEO-friendly, user-friendly, and aligns with the brand’s tone and messaging.
- Work closely with the development team to ensure the website is up-to-date and performing optimally.
- Optimize landing pages, blogs, and product pages for conversion.
- **
Graphic Designing**:
- Create engaging visual content to enhance the digital marketing efforts across various platforms.
- Ensure that all designs align with the company’s brand guidelines.
**Required Skills and Qualifications**:
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- Proven experience in digital marketing, social media management, content creation, and graphic design.
- Familiarity with SEO, Google Analytics, Google Ads, and social media advertising platforms.
- Proficiency in graphic design tools such as Adobe Photoshop, Illustrator, Canva, etc.
- Strong communication and writing skills.
- Ability to multitask and manage time effectively.
- A creative and analytical mindset.
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