Agm/dgm - Product Marketing (Bangalore)

7 days ago

Bengaluru, India Tally Solutions Full time

**Function/Group**:

- BD/Sales

**Experience**:

- 8+yrs

**Location**:

- India

**What you will be doing?**
- Establish and execute processes to capture & collate valuable inputs from Customers, Influencers, Partners, Field teams, Secondary research,
- Communicate market inputs in a structured manner with a set cadence to key stakeholders (PM team, Marketing, Leadership, )
- Prioritize with field teams on the top major & minor product triggers for each release that will help boost
- Create the right stories and messaging for each release or each SKU, highlighting how we are solving relevant customer problems or making the life of customers
- Create a strong product marketing pitch for the identified segments, sub-segments, user-personas,
- Work with field teams to curate strategies to enhance release adoption & support in execution of the
- Work with GTM & Marketing teams to lay out SOPs for launches and events, drive engagement, adoption
- Align & structure BD approach to influencer connect management.
- Curate programs to develop good ‘storytellers’ in our teams for delivering high-quality launches, events, customer presentations
- Anchor key events & launch programs
- Lead customer panels with the Centre of Excellence

**Who are we looking for?**
- Excellent written and verbal communication
- Creativity & innovative
- Sound stakeholder management, being adaptable &working cross-functionally.
- Ability to lead through
- Analytical & detail
- Strong business
- Marketing or marketing communications know-how will be added advantage

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