Account Based Marketing Associate

4 days ago

Bengaluru Karnataka, India Net Connect Full time

**Location**: Bangalore

**Experience**: 3 - 5 Years

**Notice Period**: Immediate to 15 Days

**CTC**: 10 - 15 LPA

**About NCG**

NCG is a fast-growing tech services company revolutionizing enterprise talent management through its AI-native platform. With 2,000+ employees, we are scaling rapidly, helping global enterprises reimagine workforce transformation from campus to retirement.

**Role Overview**

As an **ABM Associate**, you will be instrumental in driving targeted marketing campaigns toward C-level executives (CHROs, CPOs, etc.) across Global 2000 companies. This role demands agility, creativity, and deep market insight to position NCGs AI-powered platform as the go-to solution for enterprise talent challenges.

**Key Responsibilities**
- **Strategic Account Targeting**:
Identify and map key decision-makers across HR, IT, and Procurement. Research workforce-related pain points and build tailored business cases.
- **Executive Outreach**:

- **Platform Evangelism**:
Position NCG’s platform against legacy HR systems. Communicate complex AI capabilities in clear, business-focused language.
- **Cross-Functional Collaboration**:
Work closely with Sales, Product Marketing, and Customer Success to craft account-specific strategies, demos, and ROI narratives.
- **Pipeline Acceleration**:
Track and report on account engagement, conversion metrics, and campaign effectiveness. Optimize tactics based on market response.

**Required Experience & Skills**
- 3-5 years of B2B experience in ABM, SDR, or marketing roles within SaaS, HR Tech, or high-growth startups
- Proven ability to engage senior stakeholders and penetrate large enterprise accounts
- Strong communication, storytelling, and consultative selling skills
- Familiarity with CRM and sales tools (e.g., Salesforce, Outreach, Sales Navigator, ZoomInfo)
- Data-driven mindset with ability to analyze and adapt quickly
- Startup mindset: agile, proactive, and goal-oriented

**What We Offer**
- Competitive compensation and benefits
- Accelerated career growth in a fast-scaling company
- Exposure to executive leadership and strategic decision-making
- Cutting-edge tech stack and tools
- Opportunity to impact the $200B+ global talent management market
- Experience
- 3 - 5 Years
- Work Level
- Level 3 (3-6 Yrs)
- Employment Type
- Full Time
- A
- Abhilasha Sarawgi
- Industry
- Software Engineering
- Location
- Bangalore

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