PPC Executive

7 days ago

Manewada Nagpur Maharashtra, India Hasten solutions Full time

**Job Title**: PPC Executive (Google, Meta & LinkedIn Ads)

**Location**: Manewada, Nagpur, Maharashtra 440024

**Job Summary**:
**Responsibilities**:

- Planned, executed, and optimized Google Ads, Meta Ads & LinkedIn Ads campaigns.
- Conduct keyword research and develop ad strategies to improve campaign performance.
- Monitor and analyze ad performance using Google Analytics, Meta Business Suite & LinkedIn Campaign Manager.
- Optimize ad creatives, bidding strategies, and landing pages for higher conversions.
- Implement A/B testing to improve ad copy, targeting, and placement.
- Manage budget allocation and ensure cost-effective ad spending.
- Track KPIs such as CTR, CPC, ROAS, and Conversion Rate to improve results.
- Stay updated with the latest PPC trends, algorithms, and best practices.
- Generate weekly and monthly reports on campaign performance and insights.

**Requirements**:

- Experience: Minimum 2-3 years of hands-on PPC campaign management.
- Platforms Expertise: Google Ads, Meta Ads (Facebook & Instagram), and LinkedIn Ads.
- Analytical Tools: Proficiency in Google Analytics, Google Tag Manager, and Facebook Pixel.
- SEO & SEM Knowledge: Understanding of keyword research and audience segmentation.
- Technical Skills: Experience with UTM tracking, conversion tracking, and remarketing strategies.

**Experience**: 2+yr

**Salary Range**: 240000-360000

Pay: ₹20,000.00 - ₹30,000.00 per month

Schedule:

- Day shift

Ability to commute/relocate:

- Manewada, Nagpur, Maharashtra: Reliably commute or planning to relocate before starting work (preferred)

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 2 years (preferred)

Work Location: In person

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