Content Strategist

1 week ago

Ekkattuthangal Chennai Tamil Nadu, India Point One Promotions Full time

We are seeking a driven and creative Content Strategist with a strong background in content planning and copywriting. In this role, you will be responsible for crafting high-quality content for our clients across all social media platforms. You will conduct in-depth research to understand client needs, industry trends, and audience preferences to create engaging, on-brand content. You will also work closely with internal teams to ensure content strategies align with overall marketing goals and drive meaningful results.

**Key Roles & Responsibilities**:

- Take end-to-end responsibility for clients social media content strategy and creation of the same
- Ability to research, plan, write, & edit content for a broad range of channels that attracts the targeted audience based on buyer persona
- Maintain consistent brand standards and tone for social media posts to drive engagement and brand awareness on a daily basis
- Conducting research to enhance the content, which includes identifying relevant topics, fact-checking, and analyzing sources to generate adequate information
- Develop unique content formats and engagement strategies tailored to each brand's audience.
- Maintaining an appropriate tone in writing, adhering to the agency’s style guide, and checking errors in grammar, punctuation, and style
- Expert understanding of Social media principles and platform nuances to optimize social media copy for the appropriate audience and client goals

**Requirements**:

- Strategic thinking for developing effective marketing strategies
- Good communication skills for client and internal team coordination
- Should be able to deliver quality content consistently. Parameters of quality include grammar, punctuation etc
- To Work within a small, dynamic team that values fresh ideas, creativity, and attention to detail.
- Ability to write crisp and error-free content

**Skills**:

- Content Writing
- Social Media Strategy

**Work Location**:

- Chennai
- Work From Office

Pay: ₹22,000.00 - ₹30,000.00 per month

**Benefits**:

- Leave encashment
- Paid sick time

Schedule:

- Day shift
- Fixed shift
- Monday to Friday
- Morning shift

Supplemental Pay:

- Yearly bonus

**Experience**:

- Content strategy: 1 year (preferred)

Work Location: In person

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