Urgent Requirement Public Relations Officer(Pro)

1 day ago


Neelankarai Chennai Tamil Nadu, India GT GROUP OF SCHOOLS Full time

We are looking for PRO in our reputed CBSE school Neelankari.

Admission Counselor, Student Counselor, Front office executive & customer support exe may also contact us.

**Responsibilities**
- Develop a marketing communications plan including strategy, goals, budget and tactics
- Develop media relations strategy, seeking high-level placements in print, broadcast and online media
- Coordinate all public relations activities
- Direct social media team to engage audiences across traditional and new media
- Leverage existing media relationships and cultivate new contacts within business and industry media
- Manage media inquiries and interview requests
- Create content for press releases, by-line articles and keynote presentations
- Monitor, analyse and communicate PR results on a quarterly basis
- Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.
- Build relationships with thought leaders to grow industry awareness
- Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them

**Requirements**:

- Proven working experience in public relations required
- Proven track record designing and executing successful public relations campaigns at both a local and national level
- Strong relationships with both local and national business and industry media outlets
- Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews
- Exceptional writing and editing skills
- Solid experience with social media including blogs, Facebook, Twitter, etc.
- Event planning experience
- BA/MA degree in Marketing, Advertising, Communications or a related discipline

**PRO JD**
- Planning, developing and implementing Public Relation strategies
- Managing enquiries from media, walk-ins, social media, website, individuals and other organisations like preschools.
- Researching, writing and distributing press releases to targeted media & Write Newsletter in coordination with Academic team
- publicity strategies and campaigns through social media /Print media for all activities
- Organising events including press conferences, exhibitions, open days and press tours
- Managing and sharing content with users on social media sites such as Twitter and Facebook for all events conducted in both schools
- Managing the PR aspect of a potential crisis situation
- Creating and managing brochures, Prospectus, handouts, direct mail leaflets, promotional videos, photographs, etc for both schools
- Analysing media coverage
- Distributing information about new promotional opportunities and current PR campaigns progress
- Speaking publicly at interviews, press conferences and presentations
- Helping academic team in creating circulars to parents and other communication.

Content writing for all our media post and website and other print media.

Pay: ₹20,000.00 - ₹25,000.00 per month

**Benefits**:

- Health insurance
- Provident Fund

Schedule:

- Day shift
- Monday to Friday

Supplemental pay types:

- Yearly bonus



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