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M/ Sm

3 weeks ago

Bengaluru Karnataka, India Swiggy Full time

**Ways of Working** - Employees will work from the office in hybrid mode (Bangalore).

**About Swiggy**

Swiggy is India’s leading on-demand delivery platform with a tech-first approach to logistics and a solution-first approach to consumer demands. With a presence in 500+ cities across India, partnerships with hundreds of thousands of restaurants, an employee base of over 5000, and a 2 lakh+ strong independent fleet of Delivery Executives, we deliver unparalleled convenience driven by continuous innovation. Built on robust ML technology and fuelled by terabytes of data processed daily, Swiggy offers a fast, seamless and reliable delivery experience for millions of customers across India.

From starting as a hyperlocal food delivery service in 2014 to becoming India’s leading on-demand convenience platform today, our capabilities result not only in lightning-fast delivery for customers, but also in a productive and fulfilling experience for our employees.

**Job Purpose**
- Responsible for executing/implementing the PR and Communications strategy for select portfolios at Swiggy
- Work closely with Director/AVP - PR and Communications
- Responsible for delivering engaging and consumable content in different formats for the target audience

**Job Requirements**
- Bachelor’s degree in journalism, strategic communications, or equivalent
- 7+ years of experience
- Experience of working in Corporate Communications/ PR agency in/for a
- new-age company preferred
- Digital agency/content experience can be an advantage
- Understanding of policy communications needed
- Experience of working with a range of startups preferred
- Experience of working in a high-volume, fast-paced environment
- Excellent written, oral communication and presentation skills
- Experience in defining the PR and Communications of a new-age brand
- Experience of working with a listed brand can be an advantage
- Ability to build PR and Communications strategy across domains
- Experience in writing various forms of content including press releases, FAQs, authored articles, blogs, case studies, social media content, storyboard, amongst others, while ensuring a consistent, targeted, and impactful message across all mediums
- Partner with in-house and external graphic designers and other media
- production specialists who are integral to the completion of Communication projects
- Understanding of media landscape with existing media contacts in the startup beat
- Understanding of public policy and industry associations. Experience of working in this domain is an advantage
- In-depth knowledge of social media and event curation
- Contributes ideas for new programs around PR and communications, researching and recommending innovative Communication techniques for internal and external stakeholders
- Ability to research and understand key business challenges, customer behavior, target audiences, competitive activity, and environmental factors that impacts programs
- Understanding of social listening/digital analysis tools to track impact
- Knowledge of new age/ digital mediums preferred so as to devise strategies to leverage the same

**Behavioral Competencies**
- Strong interpersonal & communication skill and ability to work with cross
- functional teams to deliver impact
- Excellent Stakeholder management
- should be able to work closely with external and internal stakeholders
- High bias for action
- Ability to multi-task and re-prioritize as needed
- Desire to take full ownership of assigned projects and can work independently
- Ability to manage multiple projects simultaneously
- Possesses a sense of urgency; is self-motivated and detail-minded

**Key Interactions**

Internal Nature or purpose of interaction
- Marketing Team - Work in sync with Marketing Team for graphics/ videos and other forms of content creation including social media related content from brand and leaders’ handles
- Data/ Research/ Insights Team -To define content pillars/ themes based on data
- Sales/ Business team - Partner with Sales/ Business Teams to understand new launches. Also, partner with them to craft impactful case studies/ merchant stories as well as push them to the right audience

External Nature or purpose of interaction
- Customers - Connect with partners to carve out soft stories on impact
- Agencies - Work closely with agency partners to ensure high-quality output in a timely manner

We are an equal-opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, disability status, or any other characteristic protected by the law.