Salesforce Marketing Cloud

1 week ago

Chennai Tamil Nadu, India Virtusa Full time

Job Title: Salesforce Marketing Cloud Specialist

Job Summary:
**Responsibilities**:
Build and maintain customer journeys, automation workflows, and triggered sends.

Segment and manage subscriber lists for targeted marketing campaigns.

Monitor campaign performance, analyze key metrics, and provide actionable insights to improve campaign effectiveness.

Stay up-to-date with industry trends, best practices, and platform updates to enhance campaign strategies.

**About Virtusa**

Teamwork, quality of life, professional and personal development: values that Virtusa is proud to embody. When you join us, you join a team of 30,000 people globally that cares about your growth — one that seeks to provide you with exciting projects, opportunities and work with state of the art technologies throughout your career with us.

Great minds, great potential: it all comes together at Virtusa. We value collaboration and the team environment of our company, and seek to provide great minds with a dynamic place to nurture new ideas and foster excellence.

Virtusa was founded on principles of equal opportunity for all, and so does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business need.

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