Pro for Pathology Lab

4 days ago

Aashiana Lucknow Uttar Pradesh, India Raymedica pathlabs and healthcare Full time

Job Description: Public Relations Officer (PRO)

**Location**: Lucknow, Uttar Pradesh
**Organization**: Raymedica Pathlabs and Healthcare

**Overview**

The PRO at Raymedica will serve as the bridge between the laboratory and external stakeholders—including patients, clients (hospitals, clinics, doctors), regulatory agencies, and the broader community. This role focuses on managing relationships, handling communication, and supporting business development in a diagnostic setting.

**Key Responsibilities**
- **Stakeholder Communication**:

- Maintain strong relation with referring doctors, clinics, hospitals, and corporate clients.
- Provide timely and professional support to patients and healthcare professionals.
- **Business Development Support**:

- Identify potential engagement opportunities and collaborate with management to expand client outreach.
- Assist in organizing events, health camps, seminars, and awareness programs.
- Help prepare promotional material, presentations, and reports for business development activities.
- **Coordination & Operations**:

- Assist in scheduling and coordinating sample collections, test delivery, and follow-ups.
- Serve as liaison with logistics and collection teams to ensure smooth operations.
- **Regulatory & Administrative Tasks**:

- Manage local regulatory compliance documentation such as licences, registrations, and renewals.
- Coordinate with accreditation bodies or agencies as needed.
- **Media & Online Presence (optional & depending on scope)**:

- Monitor media mentions and prepare communication materials for newsletters or social platforms.
- Support digital or print marketing campaigns under supervision.

**Required Qualifications & Skills**
- Bachelor's degree in any discipline (PR, Business Administration, Communications preferred).
- 3-9 years of experience in PRO or PR-related roles, preferably in diagnostic centres, healthcare, or corporate environments† Placement India.
- Excellent verbal and written communication abilities in both English and Hindi.
- Good interpersonal skills and client engagement orientation.
- Strong organizational skills with an ability to manage multiple tasks.
- Basic understanding of healthcare/diagnostic workflows preferred.
- Proficiency in Microsoft Office; familiarity with CRM systems is a plus.
- Willingness to travel locally for outreach.

**Compensation**
- Typical salary range**:₹3.0-5 lakh per annum**, depending on experience.

Pay: ₹9,096.73 - ₹45,144.71 per month

Schedule:

- Day shift

Supplemental Pay:

- Performance bonus
- Yearly bonus

Work Location: In person

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