Content Marketing Tools Mentor

**Company Overview**

**Mastering Up** is a global online education platform that bridges the gap between learners and industry experts. We aim to provide high-quality, accessible learning experiences through engaging video tutorials. By partnering with passionate educators, we empower learners to achieve their professional goals and become leaders in their fields. Join us to make education transformative and available to everyone.

**Position Summary**

We are looking for an experienced and passionate **Content Marketing Tools Mentor [Level 1]** to create and deliver engaging video tutorials on the tools and strategies required to excel in content marketing. The instructor will provide learners with practical insights into leveraging tools like **Canva**, **BuzzSumo**, **Grammarly**, **HubSpot**, and others for creating, analyzing, and optimizing content. This role requires a daily commitment of **2 hours**, and compensation is based on a **one-time revenue share** of the first-year YouTube earnings from the course.

**Responsibilities**
- Design and deliver video tutorials covering the usage of popular content marketing tools such as **SEMrush**, **BuzzSumo**, **Canva**, and **Google Trends**.
- Teach learners how to create engaging content, track performance metrics, and optimize their content marketing strategies.
- Provide step-by-step guidance on how to use tools for content research, SEO optimization, audience engagement, and data analysis.
- Explain how to plan and implement successful content marketing campaigns using relevant tools.
- Dedicate **2 hours daily** to creating, scripting, recording, and editing instructional videos.
- Stay up-to-date on the latest trends and updates in content marketing and incorporate them into course materials.
- Respond to learner queries, offering support and additional resources as needed.

**Required Qualifications**
- Proven experience in content marketing with a focus on leveraging tools to enhance strategy and execution.
- Proficiency in tools like **Canva**, **Grammarly**, **BuzzSumo**, **HubSpot**, **Google Analytics**, and similar platforms.
- Strong understanding of SEO, social media content strategies, and performance tracking.
- Ability to explain complex concepts in a simple and engaging manner.
- Commitment to **2 hours daily** for creating and delivering course content.

**Preferred Qualifications**
- Certifications in content marketing, SEO, or digital marketing (e.g., HubSpot Content Marketing Certification).
- Experience using advanced tools like **SEMrush**, **Ahrefs**, or **Moz** for content strategy and optimization.
- Previous teaching, mentoring, or course creation experience in content marketing or digital marketing.
- Familiarity with video editing tools to enhance the quality of instructional videos.

**Skills and Competencies**
- **Content Expertise**: Deep understanding of content marketing tools and strategies.
- **Instructional Skills**: Ability to break down tools and concepts into easy-to-follow steps.
- **Creative Thinking**: Teach creative approaches to content creation and optimization.
- **Communication Skills**: Strong verbal and written communication to engage and inspire learners.
- **Tech Proficiency**: Familiarity with video creation tools for producing professional-quality tutorials.
- **Time Management**: Ability to effectively manage the **2-hour daily commitment**.
- **Adaptability**: Stay current with content marketing trends and integrate new tools into the curriculum.

**Compensation and Benefits**
- **Revenue Share**: Receive a **one-time revenue share** from the first-year YouTube earnings of the course.
- **Flexible Schedule**: Commit to only **2 hours per day**, allowing for a healthy work-life balance.
- **Global Recognition**: Share your expertise with a global audience of aspiring marketers.
- **Creative Freedom**: Develop content in your unique style and deliver engaging lessons.
- **Professional Growth**: Position yourself as an industry thought leader in content marketing.
- **Impactful Role**: Empower learners to build successful content marketing careers and strategies.

**Note: Salary will be based on video revenue generation. No fixed salary.**

**Job Type**: Contractual / Temporary

Pay: ₹6,000.00 - ₹10,000.00 per month

Schedule:

- Day shift

**Experience**:

- total work: 1 year (preferred)

Work Location: Remote