Content Strategist

3 days ago

Gurugram Haryana, India Adventures Overland Full time

**Job Title**: Content Strategist
**Location**: Gurgaon
**Company**: Adventures Overland
**Experience Required**: 1-2 years
**Employment Type**: Full-Time

**About Us**

Adventures Overland is India’s leading, award-winning luxury adventure travel company, specializing in curated self-drive road trips across the globe. We organize both fixed departure and tailor-made journeys, enabling travelers to explore the world in custom-fitted 4x4 vehicles as part of a secure, guided convoy.

**Role Overview**

We are looking for a dynamic and creative **Content Strategist** to join our marketing team. You’ll be responsible for conceptualizing and executing engaging content strategies across digital platforms, with a focus on social media. If you have a flair for storytelling, a strong understanding of social trends, and a passion for travel, this role is perfect for you.

**Key Responsibilities**
- Plan and execute monthly content calendars for social media platforms.
- Write engaging captions, video scripts, carousels, and promotional content.
- Regularly post reels, stories, and carousels across platforms like Instagram, Facebook, and YouTube.
- Engage with the audience by responding to comments and DMs, and coordinate lead transfers to the sales team.
- Monitor and analyze performance metrics (engagement, reach, impressions, etc.) and suggest improvements.
- Collaborate with design and video teams to create compelling visual content.
- Contribute to brainstorming sessions for campaigns, contests, and giveaways.
- Stay updated on current trends in travel, content, and social media to keep our presence fresh and relevant.

**What We’re Looking For**
- 1-2 years of experience in content writing, social media, or digital marketing.
- Strong creative writing skills with the ability to write in a tone consistent with the brand.
- Proficiency in Instagram and short-form video content.
- Organized, multitasking professional comfortable working across teams.
- Prior experience in the travel industry is a plus.
- Bonus points for writing witty one-liners and engaging reel scripts.

**Why Join Us?**
- Be a part of a passionate team redefining adventure travel.
- Work in a creative, fast-paced environment.
- Opportunity to travel and experience trips firsthand.
- Play a key role in shaping the voice of a luxury adventure brand.

**To Apply**:
**Job Types**: Full-time, Permanent

Pay: ₹21,000.00 - ₹30,000.00 per month

**Benefits**:

- Flexible schedule
- Health insurance
- Provident Fund

Work Location: In person

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