Digital Marketing Executive
5 days ago
**Job Title**: Digital Marketing Executive
**Experience Required**: 3 to 5 Years
**Location**: Coimbatore
**Job Summary**:
**Key Responsibilities**:
- Maintain and optimize company websites and landing pages for SEO and user experience.
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
- Identify trends and insights, and optimize spend and performance based on insights.
- Manage social media accounts and develop engaging content to increase brand awareness and audience engagement.
- Collaborate with internal teams to create landing pages and optimize user experience.
- Manage marketing automation tools and lead generation funnels.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Coordinate with agencies and other vendor partners as needed.
**Required Skills & Qualifications**:
- Bachelor’s degree in Marketing, Communications, or a related field.
- 3-5 years of proven experience in digital marketing.
- Strong knowledge of SEO, Google Ads, Google Analytics, Facebook Ads Manager, and other performance marketing tools.
- Familiarity with content management systems like WordPress.
- Strong analytical skills and data-driven thinking.
- Excellent communication and creative thinking skills.
- Ability to work independently and as part of a team.
Pay: ₹25,000.00 - ₹35,000.00 per month
**Benefits**:
- Health insurance
- Provident Fund
Schedule:
- Day shift
Work Location: In person
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