Performance Marketing Associate
21 hours ago
**Hiring: "Performance Marketing Associate" - Gurgaon. 3-5 year experience** **Note**: Looking for Immediate Joiners. **Note**: To facilitate a smooth hiring process, please ensure that your current CTC is aligned with the budget we have set for this role. **Required Skills**: Performance Marketing, Expertise in Digital Marketing, Paid Media Campaign Management (large-scale) **CTC**:₹6-8 LPA **Work Mode**: Onsite - 6 days working **Age Criteria**: Must not be over 28 years old **Mandatory Criteria**: - **Must be from D2C, Ecommerce or FMCG industry are only applicable.**: - **Must have proven expertise in Meta Ads and Google Ads.**: - **Must have strong understanding of Digital Marketing funnels, paid media KPIs, etc.**: - **Must be proficient in using tools like Shopify, Google sheets, MS Excel and GA4, etc.**: - **Must have experience in A/B testing, audience targeting, creatives, and bidding strategy optimization.** **About the Role: - ** **Key Responsibilities**: - Plan, launch, and optimize paid campaigns across **Meta, Google, and other performance channels**. - Monitor and manage key performance metrics (**CAC, ROAS, CTR, CVR**) and report performance regularly. - Develop and test **audiences, creatives, landing pages, and bidding strategies**. - Conduct **A/B testing** across ad formats and customer journeys to improve results. - Stay updated with **platform updates, trends, and algorithm changes** to maintain campaign efficiency. **What We’re Looking For**: - 3-5 years of experience in **Performance Marketing**, with proven expertise in **Meta Ads** and **Google Ads**. - Strong understanding of **digital marketing funnels, attribution models, and paid media KPIs**. - Proficiency in tools like **Google Ads, Meta Ads Manager, GA4, and attribution platforms**. - Strong analytical mindset with a **data-driven approach** to decision-making. - Creative thinker with the ability to work collaboratively with content and design teams. **Job Types**: Full-time, Permanent Pay: ₹600,000.00 - ₹800,000.00 per year Application Question(s): - Do you have experience in handling large-scale paid media campaigns across Meta and Google Ads? - Do you have experience in A/B testing, audience targeting, creatives, and bidding strategy optimization? - Do you have 3-5 years of experience in the D2C, e-commerce or FMCG industry? - Do you have experience in using tools like Shopify, Google sheets, MS Excel and GA4, etc? - Do you have experience in using Digital Marketing funnels, paid media KPIs, etc? Work Location: In person
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