Content Strategist

7 hours ago

Bengaluru Karnataka, India S-Vyasa University Full time

**Job Title**: Content Strategist

**Experience**: 4-5 Years
**Industry**: Higher Education / EdTech
**Employment Type**: Full-Time
**Preferred Background**: EdTech experience and strong grasp of digital marketing concepts

**About S-VYASA University**:
S-VYASA (Swami Vivekananda Yoga Anusandhana Samsthana) is a globally recognized Deemed-to-be University located in the serene campus of Prashanti Kutiram, near Bangalore. We are a pioneering institution in the field of **Yogic Sciences, Acupuncture, Management, Engineering, and Life Sciences**, offering innovative academic and research programs. Our mission is to blend ancient Indian wisdom with modern education and create holistic professionals of tomorrow.

We are currently expanding our digital and academic footprint and looking for passionate professionals to lead our content and digital communication strategies.

**Position Summary**:
You will work closely with academic departments, marketing teams, and the leadership to shape the brand voice and increase visibility and engagement.

**Key Responsibilities**:

- Develop and execute a comprehensive content strategy aligned with the university’s academic vision and digital goals.
- Collaborate with faculty, academic heads, and the admissions team to highlight programs, research, and student success stories.
- Drive storytelling initiatives that promote S-VYASA’s legacy and modern approach to education.
- Use SEO and keyword research to enhance website and landing page performance.
- Manage and guide a team of content creators, graphic designers, and digital marketers.
- Measure and report performance of content initiatives; identify trends and insights for improvement.
- Stay updated on EdTech content trends, AI tools for content automation, and academic marketing strategies.

**Must-Have Skills & Qualifications**:

- Bachelor’s/Master’s degree in Journalism, Communications, Marketing, or a related field.
- 4-5 years of proven experience in content strategy, preferably in an **EdTech or higher education setting**.
- Strong understanding of **digital marketing**, **SEO**, and **analytics tools** (Google Analytics, SEMrush, etc.)
- Excellent communication, writing, editing, and storytelling skills.
- Ability to manage multiple content pipelines while maintaining brand consistency.
- Familiarity with academic language and curriculum promotion is a plus.

**What We Offer**:

- Opportunity to work in a spiritually enriched academic environment.
- Exposure to national and international academic collaborations.
- Freedom to experiment and innovate across digital platforms.

**How to Apply**:
**Job Types**: Full-time, Permanent

Pay: ₹50,000.00 - ₹65,000.00 per month

**Benefits**:

- Food provided
- Health insurance
- Paid sick time
- Paid time off
- Provident Fund

Ability to commute/relocate:

- Banglore, Karnataka: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- five: 4 years (required)

**Language**:

- English (required)

**Location**:

- Banglore, Karnataka (required)

Work Location: In person

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