Digital Marketing Executive

5 days ago

Goa, India Discoveries Quintessential Pvt Ltd Full time

Description:
We Are Looking For An Experienced Digital Marketing Executive To Join Our Team. You Will Be Responsible For Planning And Implementing Online Marketing Strategies, Handling Social Media, Manage Campaigns, Write And Analyse Content.

Key Responsibilities:

- Plan and execute Web and Social Media Advertising campaigns along with Facebook Ads, Google Ad words, LinkedIn Ads, etc.
- Execute Online Marketing campaigns to generate new business leads and to support our partners and sales team.
- Maintain our social media presence with active creative campaigns.
- Plan and Post Creative Content for our Business Partners on various Social Media Channels.
- Generate Social Media Calendar for Campaigns.
- Generate Leads, increase customer base and engagement of the Brand.
- Measure and report performance of all digital marketing campaigns against goals.
- Identify trends and insights and optimize spend and performance based on the insights.
- Brainstorms new and creative growth strategies through Digital Marketing.
- Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
- Oversee and manage all contests, giveaways, and other digital projects.
- Be actively involved in SEO (Rankings, Keywords, Image optimization, Keyword ratio to content, etc.)
- Writing Content for the Posts, Blog, Website & exchange Creative ideas with Graphic Designer.
- Handle SEO & SEM for Business Partners.
- Stay up-to-date with digital marketing trends and potential new strategies to keep us ahead.

**Required Skills**:

- Proven working experience in digital marketing, particularly within the industry.
- Knowledge of SEO, SEM, SMM, Google AdWords, Facebook Ads.
- Knowledge of Online Marketing through Facebook, Linked In, Google My Business, Instagram, WhatsApp, etc.
- Basic Knowledge of Content Writing, Copywriting.
- Knowledge of Video Marketing will be at advantage.
- Self-motivated yet customer-focused.
- Proficient in marketing research and statistical analysis.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
- Knowledge of Website and Marketing, SEO, Analytics Tools (E.g. Google Analytics, Net Insight, Omniture, Web Trends, SEM Rush, etc.).
- Experience in setting up and optimizing PPC campaigns on all major search engines.

**Salary**: ₹30,000.00 - ₹40,000.00 per month

Schedule:

- Day shift

Ability to commute/relocate:

- Goa, Goa: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 2 years (preferred)

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