Sales & Marketing Executive

**COMPANY: UPTODATE PROJECTS PVT. LTD.**

**JOB ROLL: SALES & MARKETING FOR PLOT BUSINESS**

**ONLY INTERESTED CANDIDATE SHOULD APPLY**

Job Overview:
The Real Estate Marketing Executive is responsible for developing and executing marketing strategies to promote real estate properties, enhance brand visibility, and drive sales. This role involves a combination of market research, digital marketing, traditional marketing techniques, and customer relationship management.

Key Responsibilities:

- **Market Research and Analysis**:

- Conduct market research to identify trends, competition, and target demographics.
- Analyze property values and assess market conditions to inform pricing strategies.
- **Marketing Strategy Development**:

- Develop comprehensive marketing plans for new property launches and ongoing projects.
- Identify and utilize appropriate marketing channels (online, print, social media).
- **Digital Marketing**:

- Manage the company’s website and ensure it is optimized for search engines (SEO).
- Create and manage social media campaigns on platforms like Facebook, Instagram, and LinkedIn.
- **Content Creation**:

- Write engaging property descriptions, blog posts, and promotional materials.
- Produce visual content, including photographs, videos, and virtual tours of properties.
- **Lead Generation**:

- Develop and implement strategies to generate leads through various marketing efforts.
- Manage and nurture leads through CRM systems to convert them into clients.
- **Client Interaction**:

- Work closely with sales teams to align marketing efforts with sales goals.
- Build and maintain relationships with clients, addressing their queries and providing assistance.
- **Event Management**:

- Organize and coordinate open houses, property exhibitions, and promotional events.
- Network with industry professionals and potential buyers during events.
- **Performance Tracking**:

- Monitor and analyze the effectiveness of marketing campaigns using analytics tools.
- Prepare reports and presentations on marketing performance and market trends for management.

Qualifications:

- **Education**: Bachelor’s degree in Marketing, Business Administration, Real Estate, or a related field.
- **Experience**:

- 2-5 years of experience in real estate marketing or related fields.
- Proven track record in digital marketing and lead generation.

Skills Required:

- **Technical Skills**:

- Proficiency in digital marketing tools (e.g., Google Analytics, social media management tools).
- Familiarity with graphic design software (e.g., Canva, Adobe Creative Suite) is a plus.
- **Communication Skills**:

- Excellent verbal and written communication skills.
- Ability to create persuasive marketing content.
- **Analytical Skills**:

- Strong analytical skills to interpret market data and campaign performance metrics.
- **Interpersonal Skills**:

- Ability to build relationships with clients, stakeholders, and team members.
- Strong networking capabilities.

Working Conditions:

- **Environment**: Office-based with fieldwork as required (site visits, client meetings).
- **Hours**: Typically, a full-time role with potential for irregular hours during events or peak selling seasons.

Career Advancement:

- Opportunities for advancement to senior marketing roles, marketing director positions, or specialized roles in real estate consulting or brand management.

**Job Types**: Full-time, Permanent

Pay: ₹15,000.00 - ₹30,000.00 per month

**Benefits**:

- Cell phone reimbursement
- Provident Fund

Schedule:

- Day shift
- Fixed shift
- Morning shift
- Weekend availability
- Weekend only

Supplemental Pay:

- Commission pay
- Performance bonus

**Education**:

- Bachelor's (preferred)

**Experience**:

- Lead generation: 1 year (preferred)
- total work: 1 year (preferred)
- Marketing: 1 year (preferred)

**Language**:

- HINDI (preferred)

Work Location: In person