Content Strategist
1 week ago
**Raising Superstars**
**Designation**:Content Strategist
**Location**:Mumbai
**About Raising Superstars**:
Raising Superstars is a rapidly growing tech startup with a vision to develop all-round abilities in kids 0-6 years old, with just 5 minutes of daily, screen-free activities.
The company is a category creator and a category leader in its industry with over 500,000K customers in 150+ countries. It runs the number 1 parenting app (Prodigy Baby) on the Playstore and has a deeply passionate and talented team of 50+ people. It was recently featured on Shark Tank India, and has subsequently bagged a round of venture capital from some of India’s top investors.
At Raising Superstars, we prioritize happinesss, independence, productivity, and performance in everything that we do. We are now focused on our next round of growth and are looking to bring on board committed leaders across various functions.
You can check out our website here:
**Role and Responsibilities**:
1. Developing clear and engaging content that is consistent with the company's brand image and addresses both business goals and consumer needs
2. Analyzing content marketing data to identify trends and anticipate consumer needs
3. Performing content audits to assess how well existing content is performing
4. Performing content gap analyses to determine what type of content is missing and what is needed
5. Delegating tasks to writers and editors and providing feedback
6. Creating, adjusting, and managing the editorial calendar
7. Establishing style guides that specify the writing style and tone needed to create engaging content
8. Developing a solid understanding of the target audience through online and traditional market research
**What are we looking for?**
1. Bachelor's degree in marketing, communications, advertising, journalism, or related field
2. Proven content strategy and project management experience
3. Sound knowledge of content management systems, keyword research tools, social media platforms, search engine optimization (SEO), and search engine marketing (SEM)
4. Strong content presentation skills
5. Outstanding organizational and time management skills
6. Excellent analytical skills
7. Exceptional marketing and collaborative skills
**8.** Effective communication skills
**Why you should join?**
1. Work with founders who have bagged the deal from two Sharks on Shark Tank India
2. Experience of working in exponentially growing EdTech Industry
3. Growth Opportunities
**Thank you**
**Job Types**: Full-time, Regular / Permanent
**Benefits**:
- Provident Fund
Schedule:
- Day shift
Ability to commute/relocate:
- Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (required)
Application Question(s):
- Please share your portfolio/work links?
- What is your current CTC?
**Experience**:
- Content Strategist/Social Media: 1 year (required)
**Speak with the employer**
+91 8850679830
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