Search Engine Marketing Executive

21 hours ago

Remote, India FITBUDD SOFTWARE PRIVATE LIMITED Full time

**Search Engine Marketing (SEM ) Executive**

**About the company**

FitBudd is a fast-paced startup building a SaaS platform for global fitness professionals. Founded by IIT Delhi alumni and funded by marquee investors like Accel and BEENEXT, FitBudd is all set to accelerate growth and capture the ever expanding fitness market.

Fitbudd is an all-in-one platform that empowers fitness professionals to take their business online in no time. We help personal trainers, nutritionists, yoga teachers, dance instructors, and sports coaches reach new clients, build stronger relationships with their existing ones and promote a healthy lifestyle for everybody.

**Responsibilities**
- Plan, develop, implement and optimize PPC campaigns/strategies including keyword research and analysis across Google & other Search & Display Channels
- Manage, review, and perform daily account responsibilities associated with Google Ads, Bing and other search platforms.
- Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.
- Tracking and analysis of PPC, on a daily/weekly/monthly basis.
- Optimize copy and landing pages for search engine marketing
- Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search.
- Generate weekly and monthly reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
- Keep up to date with search engine and PPC industry trends and developments

**Requirements**:

- Minimum **2 Years** of relevant experience in **Search Engine Marketing (SEM).**:

- Good knowledge of **Google Adwords**, **Google Analytics**, Google Search and Facebook Ads
- Good Analytical Skills as well as problem-solving skills.
- A highly Data-Driven professional, with good knowledge of presentation and reporting.
- Result oriented and ready to take ownership.
- Desire to make an impact and high work ethics.
- Ability to collaborate across departments.
- Performance-driven approach and should be responsible for leading the part as a business leader
- An eye for detail and ability to effectively multi-task in a deadline-driven atmosphere.
- Good working knowledge of MS-Office, particularly Excel and PowerPoint
- Strong analytical and reporting skills
- Experience in Google Adwords, and managing PPC campaigns simultaneously

**Location**

Head office - Gurgaon; Work location - Remote

**How to apply?**

**Salary**: ₹500,000.00 - ₹1,200,000.00 per year

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- Google Ads: 1 year (required)

Work Location: Remote

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