Social Media Executive

1 week ago

Noida Uttar Pradesh, India Ems Digital Full time

**Company Name: EMS Digital**

**Title: Social Media Executive.**

**Location: Noida sector 62**

**Experience: 1 - 5 year**

**Salary: as per industry norms**

**Job Overview**: As a Social Media Executive, your responsibility is to manage, curate, and grow our brand's presence across various social media platforms. You will be tasked with creating engaging content, fostering community interaction, and implementing strategies to increase brand awareness, engagement, and ultimately, conversion rates. The role requires creativity, excellent communication skills, and a deep understanding of social media trends and analytics.

**Key Responsibilities**:
**Content Creation**: Develop creative and engaging content tailored to each social media platform, including but not limited to text posts, images, videos, and infographics.

**Community Engagement**: Monitor and respond to comments, messages, and mentions across all social media channels in a timely and professional manner. Foster positive relationships with followers and encourage active participation.

**Strategic Planning**: Work closely with the marketing team to develop and execute social media strategies aligned with overall marketing objectives. Identify trends, opportunities, and potential risks, and adjust strategies accordingly.

**Audience Growth**: Implement tactics to grow our social media following organically, including but not limited to influencer collaborations, cross-promotions, and strategic partnerships.

**Analytics and Reporting**: Track key metrics such as reach, engagement, and conversion rates. Analyze data to gain insights into audience behavior and content performance. Use findings to optimize strategies and improve results over time.

**Brand Advocacy**: Identify and cultivate relationships with brand advocates and loyal customers. Encourage user-generated content and facilitate discussions that showcase our brand in a positive light.

**Stay Updated**: Stay abreast of the latest trends, features, and best practices in social media marketing. Continuously research and experiment with new tools and techniques to enhance our social media presence.

**Qualifications**:

- Bachelor's degree in Marketing, Communications, or a related field (preferred).
- Proven experience managing social media accounts for businesses or brands.
- Excellent written and verbal communication skills.
- Proficiency in using social media management tools and analytics platforms.
- Creative thinking and a keen eye for visual design.
- Strong analytical skills and the ability to interpret data to inform decision-making.
- Ability to work independently as well as collaboratively in a team environment.
- Flexibility to adapt to changing priorities and deadlines in a fast-paced environment.
- Passion for staying updated on industry trends and emerging technologies.

**Salary**: ₹20,000.00 - ₹30,000.00 per month

Schedule:

- Day shift
- Monday to Friday

**Education**:

- Bachelor's (preferred)

**Experience**:

- Social media marketing: 1 year (preferred)
- total work: 1 year (preferred)

License/Certification:

- Digital marketing (preferred)

Work Location: In person

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