Google Ads Expert

**Opportunity and Role Description**

**About the company**:

- Kraftshala makes India’s most loved marketing & sales training programs with an Advocacy Score of 95%. We believe that education becomes a lot more fruitful, and a lot more fun, when you get kickass practitioners, the real experts, to train emerging talent. Our programs are built on frameworks and examples from the best in the industry and they are consistently updated with the latest, cutting-edge tools & learnings from the field. The INDUSTRYCreds certification that our programs offer is on track to become the benchmark for hiring marketing and sales talent in India.

This is why S&M professionals from the world’s top consumer companies (like Unilever, P&G, Nestlé, Facebook, Amazon, Yum Brands, etc) as well as students currently studying in the best business schools of the country (major IIMs, ISB, FMS, XLRI, SP Jain, IIFT, etc.) find value in our programs (remember 95%?).

We are a team that is gunning to bring transformative changes to India’s higher education ecosystem. Welcome to the ride :))

**Funding**:

- Kraftshala is backed by number of eminent investors, including- Phanindra Sama, co-founder at Redbus and an early investor in unicorns like Unacademy and InnovacerSujayathi Ali, Co-founder at ShopUp and Voonik-
- Doreswamy Nandkishore (Former Fortune 100 CEO, Head of Asia, Oceania, Africa for Nestlé S.A. and Professor, ISB)-
- Pallav Jain and Sarfaraz Khimani (co-CEOs of Performics, India's largest SEO/ performance marketing agencies)**What do we value (the Kraftshala Kode)**:

- Like all good companies, we value integrity, excellence, respect, inclusion, and collaboration. Our team’s distinctiveness comes from the following:
- We seek a
- **user centric mindset** so that we can Scale with Soul. People who start with the user and work backward, and take every opportunity to add value, even if they have to go well beyond, fit right in.-
- We believe speed matters enormously in business. We value people who have a
- **bias for action** and are willing to take calculated risks in the face of uncertainty.-
- We are a
- **team of learners** who like to observe, read, reflect and seek feedback to be better today than we were yesterday.-
- We value
- **problem solving skills**. We look at problems objectively, solve for root causes, make decisions for long term good instead of short term gain, and don’t let processes get in the way of value addition.-
- We admire people with
- **ambition & courage** to take on large goals. We are seeking to build a team of self-starters who demonstrate high ownership.-
- We aim for
- **consistency and reliability** and expect the same from others. Predictability just makes everyone’s life a lot smoother.-
- We like people who are
- **real, open and direct in communication**, while still being empathetic.-
- We are
- **practical optimists.** Our team strongly believes in a better future and takes joy and pride in the fact that we are playing our part to make that future a reality.**What is the recruitment process**:

- As a small team (~50 folks), it’s imperative that we get to know each other before taking the leap. We want to ensure you succeed in your role within our team. Each conversation (telephonic/video conference) with us will last about 30-60 minutes. Typically the whole process takes between 8 - 15 business days depending on your and our schedules. The process will occur over telephonic calls, so you don’t need to worry about travel.**Setting expectations**: This will be a call to understand your background and profile briefly and see to which roles it matches up to.-
**Skill Assessment Task**: This will be a task that assesses you on some of the core skills you’ll need to succeed in this role.-
**Technical conversation**: This will be a telephonic call with our current Program Management team wherein you can expect to be evaluated on your management skills and other competencies needed for the job (mentioned below).-
**Culture fit conversation**:

- ** **A telephonic conversation with one of our founders to ensure that there is a fit with the Kraftshala Kode.-
**Extending an offer**: If all goes well, we will extend an offer mentioning the relevant details.**Google Ads Trainer - Role Description**

**Your Roles & Responsibilities**:

- 1.
**Helping our students reach their full potential by**:
- Conducting
- ** Functional discussion sessions** about Google Ads features, concepts and platform optimizations.-
**1-1 Mock interviews**, to prepare our students for real-life interview questions related to Google Ads and give feedback on how the students can perform better.-
**1-1 Doubt resolution sessions,** to clear the doubts of students related to Google Ads-
**Evaluating tests and submissions** made by students and providing written feedback**2. Help the Kraftshala team strengthen the Google Ads program by**:
- Sharing
- **insights & feedback** on where students need more supp