Marketing Executive

5 days ago

Kadavanthara Kochi Kerala, India Stark Fitness Kochi Full time

**Key Responsibilities:1. Digital Marketing & Social Media Management**
- Plan and execute **social media campaigns** on platforms like Instagram, Facebook, YouTube, and WhatsApp.
- Create engaging content, including reels, shorts, and promotional videos in collaboration with the in-house videographer.
- Optimize content using **SEO and relevant hashtags** to boost online visibility.
- Monitor and analyze digital performance metrics to improve engagement and reach.

**2. Lead Generation & Customer Engagement**
- Handle online inquiries, follow up with potential leads, and drive membership sign-ups.
- Collect and analyze customer feedback to enhance marketing strategies.

**3. Offline Marketing & Brand Promotion**
- Develop and implement **local marketing campaigns** such as events, partnerships, and collaborations.
- Coordinate with influencers, fitness professionals, and local businesses to enhance brand presence.
- Distribute promotional materials and oversee community outreach activities.

**4. Performance Tracking & Reporting**
- Track campaign effectiveness, analyze conversion rates, and generate reports for management.
- Identify trends and opportunities to optimize marketing strategies for better ROI.

**Requirements**:

- Bachelor’s degree in Marketing, Business, or a related field.
- 1-3 years of experience in marketing, preferably in fitness, wellness, or hospitality industries.
- Strong knowledge of **social media marketing, content creation, and digital advertising**.
- Excellent communication and interpersonal skills.
- Creative mindset with an ability to work in a fast-paced environment.

**What We Offer**:

- Competitive salary with performance-based incentives.
- Opportunity to work in a **fast-growing industry** with a passionate team.
- Hands-on experience in **fitness marketing and brand building**.
- Growth opportunities within the organization.

**Job Types**: Full-time, Permanent

Pay: ₹15,000.00 - ₹25,000.00 per month

**Language**:

- English (required)

Work Location: In person

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